#7769BD

Closest named color: Deep Lavender (#8D5EB7). oklch(57.2% 0.127 289.4), rgb(119, 105, 189).

Aa

White text reads best on this color (4.62:1).

About this color

#7769BD is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.127 and its hue 289°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.043 away. White text reads best on it, at 4.62:1.

Hue familyPurples
Lightnessmedium-dark (57%)
Chromamoderately saturated (0.127)
Temperaturecool
Nearest nameDeep Lavender (#8D5EB7)
Black text4.53:1
White text4.62:1

Values

HEX#7769BD
RGBrgb(119, 105, 189)
HSLhsl(250, 39%, 58%)
OKLCHoklch(57.2% 0.127 289.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7769BD 4.62:1 AA Lc -77.5 Fine for body text
Black text on #7769BD 4.53:1 AA Lc 32.1 Non-text elements, placeholder text
#7769BD text on white 4.62:1 AA Lc 72.0 Content text, not long reading
#7769BD text on black 4.53:1 AA Lc -29.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E9E8F5

    oklch(93.6% 0.017 289.6)

  3. Step 200

    200

    #D8D6ED

    oklch(88.5% 0.031 289.7)

  4. Step 300

    300

    #BFBBE4

    oklch(80.9% 0.057 289.5)

  5. Step 400

    400

    #9F97D6

    oklch(70.7% 0.091 289.7)

  6. Step 500

    500

    #887CCB

    oklch(63% 0.117 289.6)

  7. Step 600

    600 (this color)

    #7769BD

    oklch(57.2% 0.127 289.4)

  8. Step 700

    700

    #60539E

    oklch(49.1% 0.117 289.3)

  9. Step 800

    800

    #4E4480

    oklch(42.6% 0.097 289.3)

  10. Step 900

    900

    #413A67

    oklch(37.7% 0.076 289.4)

  11. Step 950

    950

    #26223C

    oklch(27% 0.048 289.9)

Export this scale for Tailwind in the Tailwind colors tool

#7769BD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C76C00.062
Deuteranopia (no green cones)#4D73BB0.059
Tritanopia (no blue cones)#65798A0.105
Achromatopsia (no color)#7575750.127

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7769BD

    #7769BD

    oklch(57.2% 0.127 289.4)

  • #7E7D00

    #7E7D00

    oklch(57.2% 0.124 109.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7769BD

    #7769BD

    oklch(57.2% 0.127 289.4)

  • #4877C2

    #4877C2

    oklch(57.2% 0.127 259.4)

  • #985DA6

    #985DA6

    oklch(57.2% 0.126 319.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7769BD

    #7769BD

    oklch(57.2% 0.127 289.4)

  • #9D6E00

    #9D6E00

    oklch(57.2% 0.119 79)

  • #4D893D

    #4D893D

    oklch(57.1% 0.126 139.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7769BD

    #7769BD

    oklch(57.2% 0.127 289.4)

  • #B25E2A

    #B25E2A

    oklch(57.2% 0.127 49.4)

  • #008D6D

    #008D6D

    oklch(57.2% 0.114 169.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7769BD

    #7769BD

    oklch(57.2% 0.127 289.4)

  • #B65559

    #B65559

    oklch(57.1% 0.126 19.4)

  • #7E7D00

    #7E7D00

    oklch(57.2% 0.124 109.2)

  • #00898E

    #00898E

    oklch(57.2% 0.097 199.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7769BD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7769BD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.