#77698A
Closest named color: Grey Purple (#826D8C). oklch(54.6% 0.053 304), rgb(119, 105, 138).
Aa
White text reads best on this color (5.03:1).
About this color
#77698A is a medium-dark, muted purple. In OKLCH its lightness is 55%, its chroma 0.053 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grey Purple (#826D8C), ΔE 0.022 away. White text reads best on it, at 5.03:1.
| Hue family | Purples |
| Lightness | medium-dark (55%) |
| Chroma | muted (0.053) |
| Temperature | in between |
| Nearest name | Grey Purple (#826D8C) |
| Black text | 4.17:1 |
| White text | 5.03:1 |
Values
| HEX | #77698A |
| RGB | rgb(119, 105, 138) |
| HSL | hsl(265, 14%, 48%) |
| OKLCH | oklch(54.6% 0.053 304) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77698A | 5.03:1 | AA | Lc -80.2 | Fine for body text |
| Black text on #77698A | 4.17:1 | AA large text | Lc 29.3 | Dividers and decoration only |
| #77698A text on white | 5.03:1 | AA | Lc 74.8 | Content text, not long reading |
| #77698A text on black | 4.17:1 | AA large text | Lc -26.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F6F5F7
oklch(97.1% 0.003 308.4)
-
Step 100
100
#EBE9EE
oklch(93.7% 0.007 304.2)
-
Step 200
200
#DBD7E0
oklch(88.5% 0.013 306)
-
Step 300
300
#C4BDCD
oklch(80.9% 0.023 305.5)
-
Step 400
400
#A69BB4
oklch(70.7% 0.038 305.3)
-
Step 500
500
#9083A2
oklch(63.2% 0.048 304.1)
-
Step 600
600 (this color)
#77698A
oklch(54.6% 0.053 304)
-
Step 700
700
#675A78
oklch(49.2% 0.05 304.4)
-
Step 800
800
#544A61
oklch(42.8% 0.039 304.6)
-
Step 900
900
#453E50
oklch(37.8% 0.032 302.6)
-
Step 950
950
#28242F
oklch(26.9% 0.021 301.6)
#77698A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #636E8B | 0.032 |
| Deuteranopia (no green cones) | #656F89 | 0.031 |
| Tritanopia (no blue cones) | #746E74 | 0.042 |
| Achromatopsia (no color) | #6F6F6F | 0.053 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77698A
#77698A
oklch(54.6% 0.053 304)
- #6A7654
#6A7654
oklch(54.6% 0.053 123.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77698A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Grey Purple #826D8C ΔE 0.022
- Dusty Purple #825F87 ΔE 0.030
- Purple Grey #866F85 ΔE 0.033
- Dark Lavender #856798 ΔE 0.034
- Muted Purple #805B87 ΔE 0.039
- Dull Purple #84597E ΔE 0.045
- Dusky Purple #895B7B ΔE 0.046
- Battleship Gray #6C757D ΔE 0.048
Use #77698A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.