#7767BD

Closest named color: Deep Lavender (#8D5EB7). oklch(56.8% 0.13 290.2), rgb(119, 103, 189).

Aa

White text reads best on this color (4.70:1).

About this color

#7767BD is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.130 and its hue 290°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.040 away. White text reads best on it, at 4.70:1.

Hue familyPurples
Lightnessmedium-dark (57%)
Chromamoderately saturated (0.130)
Temperaturein between
Nearest nameDeep Lavender (#8D5EB7)
Black text4.45:1
White text4.70:1

Values

HEX#7767BD
RGBrgb(119, 103, 189)
HSLhsl(251, 39%, 57%)
OKLCHoklch(56.8% 0.13 290.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7767BD 4.70:1 AA Lc -78.0 Fine for body text
Black text on #7767BD 4.45:1 AA large text Lc 31.5 Non-text elements, placeholder text
#7767BD text on white 4.70:1 AA Lc 72.6 Content text, not long reading
#7767BD text on black 4.45:1 AA large text Lc -29.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E9E8F5

    oklch(93.6% 0.017 289.6)

  3. Step 200

    200

    #D8D6EE

    oklch(88.5% 0.033 289.5)

  4. Step 300

    300

    #BFBBE4

    oklch(80.9% 0.057 289.5)

  5. Step 400

    400

    #A097D7

    oklch(70.8% 0.093 290.3)

  6. Step 500

    500

    #897CCC

    oklch(63.1% 0.119 290)

  7. Step 600

    600 (this color)

    #7767BD

    oklch(56.8% 0.13 290.2)

  8. Step 700

    700

    #6152A0

    oklch(49.1% 0.122 290)

  9. Step 800

    800

    #4F4481

    oklch(42.8% 0.099 289.9)

  10. Step 900

    900

    #413968

    oklch(37.6% 0.079 289.9)

  11. Step 950

    950

    #26223D

    oklch(27% 0.049 289.5)

Export this scale for Tailwind in the Tailwind colors tool

#7767BD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4975C00.066
Deuteranopia (no green cones)#4A72BB0.064
Tritanopia (no blue cones)#6578890.108
Achromatopsia (no color)#7373730.130

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7767BD

    #7767BD

    oklch(56.8% 0.13 290.2)

  • #7C7C00

    #7C7C00

    oklch(56.8% 0.124 109.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7767BD

    #7767BD

    oklch(56.8% 0.13 290.2)

  • #4775C2

    #4775C2

    oklch(56.7% 0.13 260.1)

  • #985BA6

    #985BA6

    oklch(56.8% 0.13 319.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7767BD

    #7767BD

    oklch(56.8% 0.13 290.2)

  • #9A6E00

    #9A6E00

    oklch(56.8% 0.117 80.8)

  • #49893B

    #49893B

    oklch(56.9% 0.13 140.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7767BD

    #7767BD

    oklch(56.8% 0.13 290.2)

  • #B25C24

    #B25C24

    oklch(56.8% 0.13 49.9)

  • #008B6D

    #008B6D

    oklch(56.7% 0.111 170.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7767BD

    #7767BD

    oklch(56.8% 0.13 290.2)

  • #B75356

    #B75356

    oklch(56.9% 0.13 20.3)

  • #7C7C00

    #7C7C00

    oklch(56.8% 0.124 109.8)

  • #00878D

    #00878D

    oklch(56.7% 0.096 200.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7767BD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7767BD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.