#774D70
Closest named color: Dark Mauve (#874C62). oklch(48% 0.076 332.8), rgb(119, 77, 112).
Aa
White text reads best on this color (6.81:1).
About this color
#774D70 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.076 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.037 away. White text reads best on it, at 6.81:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.076) |
| Temperature | in between |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.07:1 |
| White text | 6.81:1 |
Values
| HEX | #774D70 |
| RGB | rgb(119, 77, 112) |
| HSL | hsl(310, 21%, 38%) |
| OKLCH | oklch(48% 0.076 332.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #774D70 | 6.81:1 | AA | Lc -88.4 | Fine for body text |
| Black text on #774D70 | 3.07:1 | AA large text | Lc 20.6 | Dividers and decoration only |
| #774D70 text on white | 6.81:1 | AA | Lc 83.4 | Fine for body text |
| #774D70 text on black | 3.07:1 | AA large text | Lc -18.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EEE7ED
oklch(93.5% 0.011 330.2)
-
Step 200
200
#E2D4DF
oklch(88.4% 0.021 332.9)
-
Step 300
300
#D0B8CB
oklch(80.9% 0.037 333)
-
Step 400
400
#B793B1
oklch(70.6% 0.06 331.9)
-
Step 500
500
#A5799D
oklch(63.1% 0.074 332.9)
-
Step 600
600
#906188
oklch(55.6% 0.082 332.8)
-
Step 700
700 (this color)
#774D70
oklch(48% 0.076 332.8)
-
Step 800
800
#64425E
oklch(42.8% 0.063 333.1)
-
Step 900
900
#51384D
oklch(37.7% 0.048 332.2)
-
Step 950
950
#30212D
oklch(27.1% 0.031 333.6)
#774D70 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C5771 | 0.074 |
| Deuteranopia (no green cones) | #575D6F | 0.067 |
| Tritanopia (no blue cones) | #7B4F5A | 0.039 |
| Achromatopsia (no color) | #5B5B5B | 0.076 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #774D70
#774D70
oklch(48% 0.076 332.8)
- #396A49
#396A49
oklch(48% 0.076 153.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #774D70, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.037
- Dull Purple #84597E ΔE 0.044
- Muted Purple #805B87 ΔE 0.049
- Dusky Purple #895B7B ΔE 0.052
- Light Eggplant #894585 ΔE 0.054
- Brownish Purple #76424E ΔE 0.054
- Dusty Purple #825F87 ΔE 0.058
- Dusty Grape #545775 ΔE 0.062
Use #774D70 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.