#774C91

Closest named color: Light Eggplant (#894585). oklch(49.4% 0.116 311.5), rgb(119, 76, 145).

Aa

White text reads best on this color (6.50:1).

About this color

#774C91 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 49%, its chroma 0.116 and its hue 312°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.039 away. White text reads best on it, at 6.50:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromamoderately saturated (0.116)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.22:1
White text6.50:1

Values

HEX#774C91
RGBrgb(119, 76, 145)
HSLhsl(277, 31%, 43%)
OKLCHoklch(49.4% 0.116 311.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #774C91 6.50:1 AA Lc -87.1 Fine for body text
Black text on #774C91 3.22:1 AA large text Lc 22.0 Dividers and decoration only
#774C91 text on white 6.50:1 AA Lc 82.1 Fine for body text
#774C91 text on black 3.22:1 AA large text Lc -19.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4F9

    oklch(97.1% 0.007 312.3)

  2. Step 100

    100

    #EDE7F2

    oklch(93.6% 0.016 310.1)

  3. Step 200

    200

    #E0D4E9

    oklch(88.6% 0.031 311)

  4. Step 300

    300

    #CDB7DC

    oklch(81% 0.056 311.6)

  5. Step 400

    400

    #B391CA

    oklch(70.8% 0.089 311.3)

  6. Step 500

    500

    #A074BC

    oklch(63% 0.115 311.4)

  7. Step 600

    600

    #8B5CA8

    oklch(55.6% 0.124 311.4)

  8. Step 700

    700 (this color)

    #774C91

    oklch(49.4% 0.116 311.5)

  9. Step 800

    800

    #603E75

    oklch(42.7% 0.096 311.4)

  10. Step 900

    900

    #4F355E

    oklch(37.7% 0.075 312.3)

  11. Step 950

    950

    #2E1F37

    oklch(26.9% 0.048 312.1)

Export this scale for Tailwind in the Tailwind colors tool

#774C91 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3D5C930.094
Deuteranopia (no green cones)#485F8F0.086
Tritanopia (no blue cones)#7457670.082
Achromatopsia (no color)#5E5E5E0.116

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #774C91

    #774C91

    oklch(49.4% 0.116 311.5)

  • #496E1F

    #496E1F

    oklch(49.3% 0.115 131.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #774C91

    #774C91

    oklch(49.4% 0.116 311.5)

  • #5857A1

    #5857A1

    oklch(49.4% 0.116 281.9)

  • #8C4474

    #8C4474

    oklch(49.4% 0.115 341.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #774C91

    #774C91

    oklch(49.4% 0.116 311.5)

  • #6E6300

    #6E6300

    oklch(49.5% 0.104 101.8)

  • #00744D

    #00744D

    oklch(49.4% 0.109 161.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #774C91

    #774C91

    oklch(49.4% 0.116 311.5)

  • #865600

    #865600

    oklch(49.5% 0.106 72.1)

  • #00716E

    #00716E

    oklch(49.6% 0.085 191.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #774C91

    #774C91

    oklch(49.4% 0.116 311.5)

  • #974727

    #974727

    oklch(49.4% 0.117 41.4)

  • #496E1F

    #496E1F

    oklch(49.3% 0.115 131.2)

  • #006D86

    #006D86

    oklch(49.5% 0.091 221)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #774C91, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #774C91 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.