#774A67

Closest named color: Dark Mauve (#874C62). oklch(47% 0.073 341.3), rgb(119, 74, 103).

Aa

White text reads best on this color (7.09:1).

About this color

#774A67 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.073 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.033 away. White text reads best on it, at 7.09:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.073)
Temperaturewarm
Nearest nameDark Mauve (#874C62)
Black text2.95:1
White text7.09:1

Values

HEX#774A67
RGBrgb(119, 74, 103)
HSLhsl(321, 23%, 38%)
OKLCHoklch(47% 0.073 341.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #774A67 7.09:1 AAA Lc -89.4 Fine for body text
Black text on #774A67 2.95:1 Fails Lc 19.6 Dividers and decoration only
#774A67 text on white 7.09:1 AAA Lc 84.5 Fine for body text
#774A67 text on black 2.95:1 Fails Lc -17.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F8F4F6

    oklch(97.1% 0.005 345.3)

  2. Step 100

    100

    #EFE7EC

    oklch(93.6% 0.011 339.3)

  3. Step 200

    200

    #E3D4DD

    oklch(88.5% 0.02 340.7)

  4. Step 300

    300

    #D2B8C7

    oklch(80.9% 0.036 342.3)

  5. Step 400

    400

    #BA93AB

    oklch(70.7% 0.057 341.2)

  6. Step 500

    500

    #A87896

    oklch(63% 0.072 341.4)

  7. Step 600

    600

    #936181

    oklch(55.7% 0.078 341.2)

  8. Step 700

    700 (this color)

    #774A67

    oklch(47% 0.073 341.3)

  9. Step 800

    800

    #664159

    oklch(42.6% 0.062 340.9)

  10. Step 900

    900

    #533849

    oklch(37.8% 0.046 341.4)

  11. Step 950

    950

    #31212B

    oklch(27.1% 0.03 341.3)

Export this scale for Tailwind in the Tailwind colors tool

#774A67 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C54680.075
Deuteranopia (no green cones)#575B660.070
Tritanopia (no blue cones)#7C4A540.032
Achromatopsia (no color)#5858580.074

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #774A67

    #774A67

    oklch(47% 0.073 341.3)

  • #30684E

    #30684E

    oklch(47.1% 0.074 161.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #774A67

    #774A67

    oklch(47% 0.073 341.3)

  • #684F79

    #684F79

    oklch(47% 0.072 311)

  • #7E4950

    #7E4950

    oklch(47% 0.073 11.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #774A67

    #774A67

    oklch(47% 0.073 341.3)

  • #4C6337

    #4C6337

    oklch(46.9% 0.072 131.2)

  • #186865

    #186865

    oklch(47.1% 0.073 191.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #774A67

    #774A67

    oklch(47% 0.073 341.3)

  • #645C27

    #645C27

    oklch(47% 0.074 100.8)

  • #206478

    #206478

    oklch(47% 0.073 221.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #774A67

    #774A67

    oklch(47% 0.073 341.3)

  • #755429

    #755429

    oklch(47.2% 0.074 71.6)

  • #30684E

    #30684E

    oklch(47.1% 0.074 161.5)

  • #3B5D83

    #3B5D83

    oklch(47% 0.074 252.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #774A67, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #774A67 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.