#7749AD
Closest named color: Iris (#6258C4). oklch(50.6% 0.155 302.4), rgb(119, 73, 173).
Aa
White text reads best on this color (6.28:1).
About this color
#7749AD is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.155 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.057 away. White text reads best on it, at 6.28:1.
| Hue family | Purples |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.155) |
| Temperature | in between |
| Nearest name | Iris (#6258C4) |
| Black text | 3.34:1 |
| White text | 6.28:1 |
Values
| HEX | #7749AD |
| RGB | rgb(119, 73, 173) |
| HSL | hsl(268, 41%, 48%) |
| OKLCH | oklch(50.6% 0.155 302.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7749AD | 6.28:1 | AA | Lc -86.1 | Fine for body text |
| Black text on #7749AD | 3.34:1 | AA large text | Lc 23.1 | Dividers and decoration only |
| #7749AD text on white | 6.28:1 | AA | Lc 80.9 | Fine for body text |
| #7749AD text on black | 3.34:1 | AA large text | Lc -20.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FB
oklch(97.1% 0.01 305.4)
-
Step 100
100
#ECE7F6
oklch(93.6% 0.021 301.1)
-
Step 200
200
#DED3F1
oklch(88.5% 0.042 302.2)
-
Step 300
300
#CAB6EA
oklch(81% 0.075 302.3)
-
Step 400
400
#AF8EDF
oklch(70.8% 0.12 302.2)
-
Step 500
500
#9C6FD5
oklch(63.1% 0.154 302.6)
-
Step 600
600
#8755C3
oklch(55.6% 0.167 302.2)
-
Step 700
700 (this color)
#7749AD
oklch(50.6% 0.155 302.4)
-
Step 800
800
#5D3988
oklch(42.7% 0.128 302.3)
-
Step 900
900
#4C326D
oklch(37.7% 0.1 302.2)
-
Step 950
950
#2D1E40
oklch(27.1% 0.063 302.8)
#7749AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1D5FB0 | 0.120 |
| Deuteranopia (no green cones) | #3060AB | 0.109 |
| Tritanopia (no blue cones) | #6D5D74 | 0.116 |
| Achromatopsia (no color) | #606060 | 0.156 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7749AD
#7749AD
oklch(50.6% 0.155 302.4)
- #596F00
#596F00
oklch(50.5% 0.123 122.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7749AD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Iris #6258C4 ΔE 0.057
- Bluey Purple #6241C7 ΔE 0.061
- Slate Blue #6A5ACD ΔE 0.063
- Purply #983FB2 ΔE 0.063
- Light Indigo #6D5ACF ΔE 0.064
- Rebecca Purple #663399 ΔE 0.066
- Deep Lavender #8D5EB7 ΔE 0.067
- Light Eggplant #894585 ΔE 0.072
Use #7749AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.