#7747B4

Closest named color: Bluey Purple (#6241C7). oklch(50.8% 0.167 300.9), rgb(119, 71, 180).

Aa

White text reads best on this color (6.27:1).

About this color

#7747B4 is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.167 and its hue 301°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.052 away. White text reads best on it, at 6.27:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.167)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.34:1
White text6.27:1

Values

HEX#7747B4
RGBrgb(119, 71, 180)
HSLhsl(266, 43%, 49%)
OKLCHoklch(50.8% 0.167 300.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7747B4 6.27:1 AA Lc -86.0 Fine for body text
Black text on #7747B4 3.34:1 AA large text Lc 23.2 Dividers and decoration only
#7747B4 text on white 6.27:1 AA Lc 80.8 Fine for body text
#7747B4 text on black 3.34:1 AA large text Lc -21.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FC

    oklch(97.1% 0.011 297.6)

  2. Step 100

    100

    #ECE7F7

    oklch(93.7% 0.022 300.2)

  3. Step 200

    200

    #DED3F3

    oklch(88.6% 0.045 301.1)

  4. Step 300

    300

    #C9B5ED

    oklch(80.9% 0.081 301)

  5. Step 400

    400

    #AE8DE4

    oklch(70.7% 0.128 300.6)

  6. Step 500

    500

    #9B6DDC

    oklch(63% 0.165 300.9)

  7. Step 600

    600

    #8752CA

    oklch(55.6% 0.18 301.1)

  8. Step 700

    700 (this color)

    #7747B4

    oklch(50.8% 0.167 300.9)

  9. Step 800

    800

    #5D378D

    oklch(42.7% 0.138 301.1)

  10. Step 900

    900

    #4C3171

    oklch(37.8% 0.107 300.9)

  11. Step 950

    950

    #2C1D42

    oklch(26.9% 0.068 300.6)

Export this scale for Tailwind in the Tailwind colors tool

#7747B4 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0360B70.129
Deuteranopia (no green cones)#245FB20.117
Tritanopia (no blue cones)#6A5E770.126
Achromatopsia (no color)#6060600.168

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7747B4

    #7747B4

    oklch(50.8% 0.167 300.9)

  • #5C6F00

    #5C6F00

    oklch(50.8% 0.122 120.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7747B4

    #7747B4

    oklch(50.8% 0.167 300.9)

  • #4459C3

    #4459C3

    oklch(50.7% 0.167 270.9)

  • #983890

    #983890

    oklch(50.8% 0.166 331.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7747B4

    #7747B4

    oklch(50.8% 0.167 300.9)

  • #7C6200

    #7C6200

    oklch(50.8% 0.104 90.5)

  • #007A39

    #007A39

    oklch(50.7% 0.137 150.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7747B4

    #7747B4

    oklch(50.8% 0.167 300.9)

  • #955200

    #955200

    oklch(50.8% 0.119 60.4)

  • #007668

    #007668

    oklch(50.7% 0.092 180.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7747B4

    #7747B4

    oklch(50.8% 0.167 300.9)

  • #B13120

    #B13120

    oklch(50.8% 0.167 30.9)

  • #5C6F00

    #5C6F00

    oklch(50.8% 0.122 120.7)

  • #007282

    #007282

    oklch(50.7% 0.088 211.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7747B4, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7747B4 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.