#77476D
Closest named color: Dark Mauve (#874C62). oklch(46.7% 0.085 334.9), rgb(119, 71, 109).
Aa
White text reads best on this color (7.22:1).
About this color
#77476D is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.085 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.041 away. White text reads best on it, at 7.22:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.085) |
| Temperature | in between |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 2.90:1 |
| White text | 7.22:1 |
Values
| HEX | #77476D |
| RGB | rgb(119, 71, 109) |
| HSL | hsl(313, 25%, 37%) |
| OKLCH | oklch(46.7% 0.085 334.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77476D | 7.22:1 | AAA | Lc -89.8 | Fine for body text |
| Black text on #77476D | 2.90:1 | Fails | Lc 19.1 | Dividers and decoration only |
| #77476D text on white | 7.22:1 | AAA | Lc 84.9 | Fine for body text |
| #77476D text on black | 2.90:1 | Fails | Lc -17.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EFE7ED
oklch(93.6% 0.012 334.1)
-
Step 200
200
#E3D4DF
oklch(88.5% 0.022 335)
-
Step 300
300
#D2B7CB
oklch(80.9% 0.041 335.1)
-
Step 400
400
#BB92B1
oklch(70.8% 0.065 335.1)
-
Step 500
500
#A9769E
oklch(63.1% 0.084 334.5)
-
Step 600
600
#945E89
oklch(55.6% 0.092 334.4)
-
Step 700
700 (this color)
#77476D
oklch(46.7% 0.085 334.9)
-
Step 800
800
#67405E
oklch(42.8% 0.07 335.6)
-
Step 900
900
#54364D
oklch(37.7% 0.055 335.5)
-
Step 950
950
#31202D
oklch(27% 0.034 335.2)
#77476D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #47536E | 0.084 |
| Deuteranopia (no green cones) | #535A6C | 0.078 |
| Tritanopia (no blue cones) | #7B4955 | 0.042 |
| Achromatopsia (no color) | #575757 | 0.085 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77476D
#77476D
oklch(46.7% 0.085 334.9)
- #2D6845
#2D6845
oklch(46.8% 0.084 155.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77476D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.041
- Brownish Purple #76424E ΔE 0.049
- Light Eggplant #894585 ΔE 0.052
- Dull Purple #84597E ΔE 0.056
- Muted Purple #805B87 ΔE 0.062
- Dusky Purple #895B7B ΔE 0.065
- Dusty Grape #545775 ΔE 0.069
- Dusty Purple #825F87 ΔE 0.072
Use #77476D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.