#77449D
Closest named color: Rebecca Purple (#663399). oklch(48.8% 0.144 308.4), rgb(119, 68, 157).
Aa
White text reads best on this color (6.77:1).
About this color
#77449D is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.144 and its hue 308°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.052 away. White text reads best on it, at 6.77:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.144) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 3.09:1 |
| White text | 6.77:1 |
Values
| HEX | #77449D |
| RGB | rgb(119, 68, 157) |
| HSL | hsl(274, 40%, 44%) |
| OKLCH | oklch(48.8% 0.144 308.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77449D | 6.77:1 | AA | Lc -88.0 | Fine for body text |
| Black text on #77449D | 3.09:1 | AA large text | Lc 21.0 | Dividers and decoration only |
| #77449D text on white | 6.77:1 | AA | Lc 83.0 | Fine for body text |
| #77449D text on black | 3.09:1 | AA large text | Lc -18.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FA
oklch(97.1% 0.009 308.4)
-
Step 100
100
#EEE6F4
oklch(93.5% 0.021 311.1)
-
Step 200
200
#E0D3ED
oklch(88.5% 0.038 308)
-
Step 300
300
#CDB5E4
oklch(80.9% 0.07 308)
-
Step 400
400
#B48DD6
oklch(70.7% 0.112 308.2)
-
Step 500
500
#A26FCB
oklch(63.1% 0.143 308.4)
-
Step 600
600
#8D55B7
oklch(55.5% 0.155 308.6)
-
Step 700
700 (this color)
#77449D
oklch(48.8% 0.144 308.4)
-
Step 800
800
#613980
oklch(42.6% 0.119 308.2)
-
Step 900
900
#503267
oklch(37.8% 0.093 308.7)
-
Step 950
950
#2F1E3C
oklch(27.1% 0.058 309.1)
#77449D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2759A0 | 0.119 |
| Deuteranopia (no green cones) | #395C9B | 0.107 |
| Tritanopia (no blue cones) | #72546A | 0.102 |
| Achromatopsia (no color) | #5B5B5B | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77449D
#77449D
oklch(48.8% 0.144 308.4)
- #496D00
#496D00
oklch(48.9% 0.129 128.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77449D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.052
- Light Eggplant #894585 ΔE 0.054
- Warm Purple #952E8F ΔE 0.069
- Purply #983FB2 ΔE 0.070
- Muted Purple #805B87 ΔE 0.078
- Bluey Purple #6241C7 ΔE 0.079
- Iris #6258C4 ΔE 0.079
- Twilight #4E518B ΔE 0.081
Use #77449D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.