#77445C
Closest named color: Brownish Purple (#76424E). oklch(45.5% 0.077 350.9), rgb(119, 68, 92).
Aa
White text reads best on this color (7.59:1).
About this color
#77445C is a medium-dark, moderately saturated red. In OKLCH its lightness is 46%, its chroma 0.077 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.022 away. White text reads best on it, at 7.59:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.077) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.76:1 |
| White text | 7.59:1 |
Values
| HEX | #77445C |
| RGB | rgb(119, 68, 92) |
| HSL | hsl(332, 27%, 37%) |
| OKLCH | oklch(45.5% 0.077 350.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77445C | 7.59:1 | AAA | Lc -91.0 | Preferred for body text |
| Black text on #77445C | 2.76:1 | Fails | Lc 17.8 | Dividers and decoration only |
| #77445C text on white | 7.59:1 | AAA | Lc 86.2 | Fine for body text |
| #77445C text on black | 2.76:1 | Fails | Lc -15.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F6
oklch(97.2% 0.006 350.8)
-
Step 100
100
#F1E6EB
oklch(93.5% 0.014 348)
-
Step 200
200
#E7D3DB
oklch(88.5% 0.025 351.4)
-
Step 300
300
#D9B5C4
oklch(80.9% 0.046 351.2)
-
Step 400
400
#C48EA6
oklch(70.6% 0.072 350.8)
-
Step 500
500
#B47290
oklch(63.1% 0.092 351.3)
-
Step 600
600
#9F597B
oklch(55.5% 0.101 350.4)
-
Step 700
700
#884967
oklch(49.1% 0.093 351.1)
-
Step 800
800 (this color)
#77445C
oklch(45.5% 0.077 350.9)
-
Step 900
900
#5A3445
oklch(37.8% 0.06 352)
-
Step 950
950
#351F29
oklch(27.2% 0.038 351.1)
#77445C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #494F5D | 0.083 |
| Deuteranopia (no green cones) | #56575B | 0.076 |
| Tritanopia (no blue cones) | #7E424D | 0.026 |
| Achromatopsia (no color) | #545454 | 0.078 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77445C
#77445C
oklch(45.5% 0.077 350.9)
- #1D6451
#1D6451
oklch(45.4% 0.076 171.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77445C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.022
- Dark Mauve #874C62 ΔE 0.039
- Purple Brown #673A3F ΔE 0.058
- Dull Purple #84597E ΔE 0.073
- Light Eggplant #894585 ΔE 0.075
- Dusty Grape #545775 ΔE 0.077
- Dusky Purple #895B7B ΔE 0.078
- Muted Purple #805B87 ΔE 0.082
Use #77445C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.