#7743D7
Closest named color: Bluey Purple (#6241C7). oklch(52.8% 0.213 294), rgb(119, 67, 215).
Aa
White text reads best on this color (5.88:1).
About this color
#7743D7 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.213 and its hue 294°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.045 away. White text reads best on it, at 5.88:1.
| Hue family | Purples |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.213) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.56:1 |
| White text | 5.88:1 |
Values
| HEX | #7743D7 |
| RGB | rgb(119, 67, 215) |
| HSL | hsl(261, 65%, 55%) |
| OKLCH | oklch(52.8% 0.213 294) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7743D7 | 5.88:1 | AA | Lc -84.0 | Fine for body text |
| Black text on #7743D7 | 3.56:1 | AA large text | Lc 25.3 | Dividers and decoration only |
| #7743D7 text on white | 5.88:1 | AA | Lc 78.7 | Fine for body text |
| #7743D7 text on black | 3.56:1 | AA large text | Lc -23.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F6F4FE
oklch(97.2% 0.013 295.3)
-
Step 100
100
#EAE7FB
oklch(93.6% 0.027 292.8)
-
Step 200
200
#DAD3FA
oklch(88.5% 0.054 293.5)
-
Step 300
300
#C3B5F9
oklch(80.9% 0.096 293.6)
-
Step 400
400
#A78BF6
oklch(70.7% 0.154 294.2)
-
Step 500
500
#936AF2
oklch(63.1% 0.196 294)
-
Step 600
600 (this color)
#7743D7
oklch(52.8% 0.213 294)
-
Step 700
700
#6B3CC3
oklch(49.1% 0.198 293.8)
-
Step 800
800
#57339E
oklch(42.7% 0.164 293.7)
-
Step 900
900
#472E7D
oklch(37.6% 0.128 293.9)
-
Step 950
950
#291C49
oklch(26.9% 0.08 293.6)
#7743D7 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0066DB | 0.128 |
| Deuteranopia (no green cones) | #0062D4 | 0.127 |
| Tritanopia (no blue cones) | #5C6888 | 0.167 |
| Achromatopsia (no color) | #646464 | 0.215 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7743D7
#7743D7
oklch(52.8% 0.213 294)
- #6B7200
#6B7200
oklch(52.8% 0.119 114)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7743D7, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.045
- Burple #6832E3 ΔE 0.045
- Blue Violet #8A2BE2 ΔE 0.048
- Light Indigo #6D5ACF ΔE 0.050
- Purpley #8756E4 ΔE 0.053
- Slate Blue #6A5ACD ΔE 0.053
- Purpley Blue #5F34E7 ΔE 0.058
- Iris #6258C4 ΔE 0.061
Use #7743D7 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.