#7743D5

Closest named color: Bluey Purple (#6241C7). oklch(52.7% 0.211 294.3), rgb(119, 67, 213).

Aa

White text reads best on this color (5.91:1).

About this color

#7743D5 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.211 and its hue 294°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.043 away. White text reads best on it, at 5.91:1.

Hue familyPurples
Lightnessmedium-dark (53%)
Chromavivid (0.211)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.54:1
White text5.91:1

Values

HEX#7743D5
RGBrgb(119, 67, 213)
HSLhsl(261, 63%, 55%)
OKLCHoklch(52.7% 0.211 294.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7743D5 5.91:1 AA Lc -84.2 Fine for body text
Black text on #7743D5 3.54:1 AA large text Lc 25.1 Dividers and decoration only
#7743D5 text on white 5.91:1 AA Lc 78.9 Fine for body text
#7743D5 text on black 3.54:1 AA large text Lc -22.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F6F4FD

    oklch(97.1% 0.012 296.4)

  2. Step 100

    100

    #EAE7FB

    oklch(93.6% 0.027 292.8)

  3. Step 200

    200

    #DBD3F9

    oklch(88.5% 0.052 295)

  4. Step 300

    300

    #C4B5F8

    oklch(80.9% 0.095 294.5)

  5. Step 400

    400

    #A78BF5

    oklch(70.6% 0.153 294.3)

  6. Step 500

    500

    #936AF1

    oklch(63.1% 0.195 294.1)

  7. Step 600

    600 (this color)

    #7743D5

    oklch(52.7% 0.211 294.3)

  8. Step 700

    700

    #6C3CC2

    oklch(49.1% 0.197 294.4)

  9. Step 800

    800

    #58339D

    oklch(42.8% 0.163 294.5)

  10. Step 900

    900

    #482F7C

    oklch(37.8% 0.125 294.6)

  11. Step 950

    950

    #2A1C49

    oklch(27% 0.081 294.8)

Export this scale for Tailwind in the Tailwind colors tool

#7743D5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0065D90.128
Deuteranopia (no green cones)#0062D20.128
Tritanopia (no blue cones)#5D67870.164
Achromatopsia (no color)#6464640.212

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7743D5

    #7743D5

    oklch(52.7% 0.211 294.3)

  • #6A7200

    #6A7200

    oklch(52.7% 0.119 114.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7743D5

    #7743D5

    oklch(52.7% 0.211 294.3)

  • #295CE2

    #295CE2

    oklch(52.6% 0.211 264.3)

  • #A22BAD

    #A22BAD

    oklch(52.7% 0.211 324.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7743D5

    #7743D5

    oklch(52.7% 0.211 294.3)

  • #886400

    #886400

    oklch(52.6% 0.108 83.8)

  • #00821B

    #00821B

    oklch(52.7% 0.169 144.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7743D5

    #7743D5

    oklch(52.7% 0.211 294.3)

  • #A35100

    #A35100

    oklch(52.6% 0.132 54)

  • #007D67

    #007D67

    oklch(52.6% 0.1 174.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7743D5

    #7743D5

    oklch(52.7% 0.211 294.3)

  • #C80624

    #C80624

    oklch(52.7% 0.211 24.3)

  • #6A7200

    #6A7200

    oklch(52.7% 0.119 114.5)

  • #007983

    #007983

    oklch(52.6% 0.09 204.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7743D5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7743D5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.