#77438A
Closest named color: Light Eggplant (#894585). oklch(47.5% 0.123 316.4), rgb(119, 67, 138).
Aa
White text reads best on this color (7.10:1).
About this color
#77438A is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.123 and its hue 316°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.037 away. White text reads best on it, at 7.10:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.123) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.95:1 |
| White text | 7.10:1 |
Values
| HEX | #77438A |
| RGB | rgb(119, 67, 138) |
| HSL | hsl(284, 35%, 40%) |
| OKLCH | oklch(47.5% 0.123 316.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77438A | 7.10:1 | AAA | Lc -89.3 | Fine for body text |
| Black text on #77438A | 2.95:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #77438A text on white | 7.10:1 | AAA | Lc 84.4 | Fine for body text |
| #77438A text on black | 2.95:1 | Fails | Lc -17.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F9
oklch(97.2% 0.008 319.4)
-
Step 100
100
#EFE7F2
oklch(93.7% 0.017 316.9)
-
Step 200
200
#E2D3E8
oklch(88.5% 0.033 316.4)
-
Step 300
300
#D0B5DB
oklch(80.8% 0.06 316.2)
-
Step 400
400
#B88EC9
oklch(70.7% 0.096 316)
-
Step 500
500
#A671BB
oklch(63.1% 0.122 316)
-
Step 600
600
#9158A7
oklch(55.6% 0.133 316)
-
Step 700
700 (this color)
#77438A
oklch(47.5% 0.123 316.4)
-
Step 800
800
#653B74
oklch(42.7% 0.103 316.7)
-
Step 900
900
#52335E
oklch(37.7% 0.08 316.1)
-
Step 950
950
#301E37
oklch(26.9% 0.051 316.1)
#77438A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #35558C | 0.108 |
| Deuteranopia (no green cones) | #445A88 | 0.098 |
| Tritanopia (no blue cones) | #764E60 | 0.082 |
| Achromatopsia (no color) | #585858 | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77438A
#77438A
oklch(47.5% 0.123 316.4)
- #386B1B
#386B1B
oklch(47.5% 0.123 136.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77438A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.037
- Rebecca Purple #663399 ΔE 0.060
- Warm Purple #952E8F ΔE 0.067
- Muted Purple #805B87 ΔE 0.067
- Dull Purple #84597E ΔE 0.071
- Twilight #4E518B ΔE 0.075
- Dusty Purple #825F87 ΔE 0.079
- Dusk #4E5481 ΔE 0.082
Use #77438A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.