#77406C
Closest named color: Brownish Purple (#76424E). oklch(45.5% 0.097 334.9), rgb(119, 64, 108).
Aa
White text reads best on this color (7.68:1).
About this color
#77406C is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.097 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.052 away. White text reads best on it, at 7.68:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.097) |
| Temperature | in between |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.73:1 |
| White text | 7.68:1 |
Values
| HEX | #77406C |
| RGB | rgb(119, 64, 108) |
| HSL | hsl(312, 30%, 36%) |
| OKLCH | oklch(45.5% 0.097 334.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77406C | 7.68:1 | AAA | Lc -91.2 | Preferred for body text |
| Black text on #77406C | 2.73:1 | Fails | Lc 17.6 | Dividers and decoration only |
| #77406C text on white | 7.68:1 | AAA | Lc 86.4 | Fine for body text |
| #77406C text on black | 2.73:1 | Fails | Lc -15.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F7
oklch(97.2% 0.007 340.4)
-
Step 100
100
#F1E6EE
oklch(93.6% 0.016 335.1)
-
Step 200
200
#E7D2E1
oklch(88.5% 0.031 335.9)
-
Step 300
300
#D9B3CF
oklch(80.9% 0.057 335.6)
-
Step 400
400
#C48BB7
oklch(70.7% 0.091 335)
-
Step 500
500
#B46DA5
oklch(63% 0.116 335)
-
Step 600
600
#9F5490
oklch(55.6% 0.126 335.1)
-
Step 700
700
#88447B
oklch(49.1% 0.117 334.9)
-
Step 800
800 (this color)
#77406C
oklch(45.5% 0.097 334.9)
-
Step 900
900
#5A3151
oklch(37.7% 0.075 335.6)
-
Step 950
950
#351D30
oklch(27.1% 0.049 334.8)
#77406C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #404E6E | 0.098 |
| Deuteranopia (no green cones) | #4F566A | 0.088 |
| Tritanopia (no blue cones) | #7C4351 | 0.049 |
| Achromatopsia (no color) | #535353 | 0.098 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77406C
#77406C
oklch(45.5% 0.097 334.9)
- #1D663E
#1D663E
oklch(45.5% 0.097 155.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77406C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.052
- Dark Mauve #874C62 ΔE 0.053
- Light Eggplant #894585 ΔE 0.053
- Dull Purple #84597E ΔE 0.071
- Muted Purple #805B87 ΔE 0.076
- Purple Brown #673A3F ΔE 0.079
- Dusky Purple #895B7B ΔE 0.080
- Dusty Grape #545775 ΔE 0.081
Use #77406C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.