#773D74
Closest named color: Light Eggplant (#894585). oklch(45.4% 0.11 329.1), rgb(119, 61, 116).
Aa
White text reads best on this color (7.76:1).
About this color
#773D74 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.110 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.047 away. White text reads best on it, at 7.76:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.110) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.70:1 |
| White text | 7.76:1 |
Values
| HEX | #773D74 |
| RGB | rgb(119, 61, 116) |
| HSL | hsl(303, 32%, 35%) |
| OKLCH | oklch(45.4% 0.11 329.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #773D74 | 7.76:1 | AAA | Lc -91.4 | Preferred for body text |
| Black text on #773D74 | 2.70:1 | Fails | Lc 17.4 | Dividers and decoration only |
| #773D74 text on white | 7.76:1 | AAA | Lc 86.6 | Fine for body text |
| #773D74 text on black | 2.70:1 | Fails | Lc -15.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3F8
oklch(97% 0.009 330.9)
-
Step 100
100
#F1E6F0
oklch(93.6% 0.018 328.5)
-
Step 200
200
#E7D1E5
oklch(88.5% 0.036 328.7)
-
Step 300
300
#D9B2D5
oklch(80.9% 0.065 329.5)
-
Step 400
400
#C589C0
oklch(70.8% 0.103 329.5)
-
Step 500
500
#B56AB0
oklch(63.1% 0.132 329.4)
-
Step 600
600
#A0509C
oklch(55.7% 0.144 329.2)
-
Step 700
700
#884085
oklch(49% 0.133 329)
-
Step 800
800 (this color)
#773D74
oklch(45.4% 0.11 329.1)
-
Step 900
900
#5A2F58
oklch(37.7% 0.087 328.8)
-
Step 950
950
#351C33
oklch(27% 0.054 329.9)
#773D74 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #394D76 | 0.109 |
| Deuteranopia (no green cones) | #4A5572 | 0.097 |
| Tritanopia (no blue cones) | #7B4253 | 0.061 |
| Achromatopsia (no color) | #525252 | 0.111 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #773D74
#773D74
oklch(45.4% 0.11 329.1)
- #1C6732
#1C6732
oklch(45.5% 0.111 149.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #773D74, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.047
- Dark Mauve #874C62 ΔE 0.066
- Brownish Purple #76424E ΔE 0.068
- Dull Purple #84597E ΔE 0.077
- Warm Purple #952E8F ΔE 0.077
- Rebecca Purple #663399 ΔE 0.079
- Muted Purple #805B87 ΔE 0.080
- Dusky Purple #895B7B ΔE 0.087
Use #773D74 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.