#773A40
Closest named color: Brownish Purple (#76424E). oklch(42.9% 0.085 15.2), rgb(119, 58, 64).
Aa
White text reads best on this color (8.52:1).
About this color
#773A40 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.085 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.024 away. White text reads best on it, at 8.52:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.085) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.46:1 |
| White text | 8.52:1 |
Values
| HEX | #773A40 |
| RGB | rgb(119, 58, 64) |
| HSL | hsl(354, 34%, 35%) |
| OKLCH | oklch(42.9% 0.085 15.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #773A40 | 8.52:1 | AAA | Lc -93.5 | Preferred for body text |
| Black text on #773A40 | 2.46:1 | Fails | Lc 15.0 | Dividers and decoration only |
| #773A40 text on white | 8.52:1 | AAA | Lc 89.0 | Fine for body text |
| #773A40 text on black | 2.46:1 | Fails | Lc -13.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F4
oklch(97.2% 0.006 17.3)
-
Step 100
100
#F3E6E7
oklch(93.6% 0.014 12)
-
Step 200
200
#EBD2D3
oklch(88.5% 0.028 14.9)
-
Step 300
300
#DFB4B6
oklch(80.9% 0.05 15.1)
-
Step 400
400
#CD8C90
oklch(70.6% 0.08 15.2)
-
Step 500
500
#BF6F75
oklch(63.2% 0.102 15.6)
-
Step 600
600
#AA565E
oklch(55.7% 0.11 15.3)
-
Step 700
700
#92454D
oklch(49.1% 0.104 15.2)
-
Step 800
800 (this color)
#773A40
oklch(42.9% 0.085 15.2)
-
Step 900
900
#603236
oklch(37.7% 0.066 15.2)
-
Step 950
950
#381E20
oklch(27.1% 0.041 15.2)
#773A40 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #474540 | 0.092 |
| Deuteranopia (no green cones) | #56513F | 0.085 |
| Tritanopia (no blue cones) | #81323C | 0.024 |
| Achromatopsia (no color) | #4C4C4C | 0.086 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #773A40
#773A40
oklch(42.9% 0.085 15.2)
- #005C5C
#005C5C
oklch(43% 0.073 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #773A40, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.024
- Purple Brown #673A3F ΔE 0.032
- Red Brown #8B2E16 ΔE 0.060
- Rust Brown #8B3103 ΔE 0.068
- Chestnut #742802 ΔE 0.069
- Dark Mauve #874C62 ΔE 0.070
- Brown Red #922B05 ΔE 0.074
- Saddle Brown #8B4513 ΔE 0.078
Use #773A40 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.