#77392E

Closest named color: Purple Brown (#673A3F). oklch(42.3% 0.089 31.5), rgb(119, 57, 46).

Aa

White text reads best on this color (8.71:1).

About this color

#77392E is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.089 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.039 away. White text reads best on it, at 8.71:1.

Hue familyReds
Lightnessdark (42%)
Chromamoderately saturated (0.089)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.40:1
White text8.71:1

Values

HEX#77392E
RGBrgb(119, 57, 46)
HSLhsl(9, 44%, 32%)
OKLCHoklch(42.3% 0.089 31.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #77392E 8.71:1 AAA Lc -94.0 Preferred for body text
Black text on #77392E 2.40:1 Fails Lc 14.5 Not readable
#77392E text on white 8.71:1 AAA Lc 89.5 Fine for body text
#77392E text on black 2.40:1 Fails Lc -12.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F2

    oklch(97.1% 0.007 39.5)

  2. Step 100

    100

    #F4E6E4

    oklch(93.5% 0.016 27.3)

  3. Step 200

    200

    #ECD3CD

    oklch(88.6% 0.029 33.7)

  4. Step 300

    300

    #E0B5AC

    oklch(80.9% 0.052 31.9)

  5. Step 400

    400

    #CF8D80

    oklch(70.6% 0.083 31.6)

  6. Step 500

    500

    #C17060

    oklch(63.1% 0.106 32.1)

  7. Step 600

    600

    #AD5647

    oklch(55.6% 0.117 31.2)

  8. Step 700

    700

    #944639

    oklch(49.1% 0.108 31)

  9. Step 800

    800 (this color)

    #77392E

    oklch(42.3% 0.089 31.5)

  10. Step 900

    900

    #61322A

    oklch(37.6% 0.07 30.8)

  11. Step 950

    950

    #391E19

    oklch(27% 0.044 31.3)

Export this scale for Tailwind in the Tailwind colors tool

#77392E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#48432D0.091
Deuteranopia (no green cones)#58502D0.083
Tritanopia (no blue cones)#822E360.036
Achromatopsia (no color)#4B4B4B0.090

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #77392E

    #77392E

    oklch(42.3% 0.089 31.5)

  • #005865

    #005865

    oklch(42.3% 0.074 211.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #77392E

    #77392E

    oklch(42.3% 0.089 31.5)

  • #75374A

    #75374A

    oklch(42.4% 0.089 2.2)

  • #70410F

    #70410F

    oklch(42.3% 0.089 61.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #77392E

    #77392E

    oklch(42.3% 0.089 31.5)

  • #005B51

    #005B51

    oklch(42.3% 0.076 182.1)

  • #13537A

    #13537A

    oklch(42.3% 0.089 241.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #77392E

    #77392E

    oklch(42.3% 0.089 31.5)

  • #205B34

    #205B34

    oklch(42.2% 0.089 151.7)

  • #3C4A7F

    #3C4A7F

    oklch(42.3% 0.09 271)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #77392E

    #77392E

    oklch(42.3% 0.089 31.5)

  • #465514

    #465514

    oklch(42.3% 0.09 121.7)

  • #005865

    #005865

    oklch(42.3% 0.074 211.9)

  • #574176

    #574176

    oklch(42.3% 0.089 301.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77392E, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #77392E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.