#77382D

Closest named color: Purple Brown (#673A3F). oklch(42.1% 0.091 31.4), rgb(119, 56, 45).

Aa

White text reads best on this color (8.79:1).

About this color

#77382D is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.091 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.040 away. White text reads best on it, at 8.79:1.

Hue familyReds
Lightnessdark (42%)
Chromamoderately saturated (0.091)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.38:1
White text8.79:1

Values

HEX#77382D
RGBrgb(119, 56, 45)
HSLhsl(9, 45%, 32%)
OKLCHoklch(42.1% 0.091 31.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #77382D 8.79:1 AAA Lc -94.2 Preferred for body text
Black text on #77382D 2.38:1 Fails Lc 14.3 Not readable
#77382D text on white 8.79:1 AAA Lc 89.7 Fine for body text
#77382D text on black 2.38:1 Fails Lc -12.6 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F2

    oklch(97.1% 0.007 39.5)

  2. Step 100

    100

    #F4E6E4

    oklch(93.5% 0.016 27.3)

  3. Step 200

    200

    #ECD3CD

    oklch(88.6% 0.029 33.7)

  4. Step 300

    300

    #E1B5AC

    oklch(81% 0.053 31.6)

  5. Step 400

    400

    #D08D80

    oklch(70.7% 0.085 31.4)

  6. Step 500

    500

    #C26F60

    oklch(63.1% 0.108 31.2)

  7. Step 600

    600

    #AD5646

    oklch(55.6% 0.117 31.8)

  8. Step 700

    700

    #954638

    oklch(49.2% 0.11 31.6)

  9. Step 800

    800 (this color)

    #77382D

    oklch(42.1% 0.091 31.4)

  10. Step 900

    900

    #623229

    oklch(37.7% 0.071 31.8)

  11. Step 950

    950

    #391E19

    oklch(27% 0.044 31.3)

Export this scale for Tailwind in the Tailwind colors tool

#77382D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#48422C0.092
Deuteranopia (no green cones)#57502C0.086
Tritanopia (no blue cones)#822D350.035
Achromatopsia (no color)#4A4A4A0.092

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #77382D

    #77382D

    oklch(42.1% 0.091 31.4)

  • #005864

    #005864

    oklch(42.2% 0.073 210.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #77382D

    #77382D

    oklch(42.1% 0.091 31.4)

  • #74364A

    #74364A

    oklch(42.1% 0.09 1.3)

  • #70400C

    #70400C

    oklch(42.1% 0.091 61.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #77382D

    #77382D

    oklch(42.1% 0.091 31.4)

  • #005B50

    #005B50

    oklch(42.2% 0.076 181)

  • #10527A

    #10527A

    oklch(42% 0.091 241.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #77382D

    #77382D

    oklch(42.1% 0.091 31.4)

  • #1F5B33

    #1F5B33

    oklch(42.1% 0.091 151.4)

  • #3C497F

    #3C497F

    oklch(42.1% 0.091 271.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #77382D

    #77382D

    oklch(42.1% 0.091 31.4)

  • #465512

    #465512

    oklch(42.3% 0.091 121.6)

  • #005864

    #005864

    oklch(42.2% 0.073 210.7)

  • #564077

    #564077

    oklch(42.1% 0.092 301)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77382D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #77382D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.