#77378D
Closest named color: Rebecca Purple (#663399). oklch(45.9% 0.147 316.6), rgb(119, 55, 141).
Aa
White text reads best on this color (7.73:1).
About this color
#77378D is a medium-dark, vivid purple. In OKLCH its lightness is 46%, its chroma 0.147 and its hue 317°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.042 away. White text reads best on it, at 7.73:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.147) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.71:1 |
| White text | 7.73:1 |
Values
| HEX | #77378D |
| RGB | rgb(119, 55, 141) |
| HSL | hsl(285, 44%, 38%) |
| OKLCH | oklch(45.9% 0.147 316.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77378D | 7.73:1 | AAA | Lc -91.1 | Preferred for body text |
| Black text on #77378D | 2.71:1 | Fails | Lc 17.7 | Dividers and decoration only |
| #77378D text on white | 7.73:1 | AAA | Lc 86.3 | Fine for body text |
| #77378D text on black | 2.71:1 | Fails | Lc -15.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4FA
oklch(97.2% 0.009 314.8)
-
Step 100
100
#EFE6F3
oklch(93.6% 0.02 315.7)
-
Step 200
200
#E4D2EB
oklch(88.6% 0.039 316.6)
-
Step 300
300
#D3B3E0
oklch(80.9% 0.071 316.1)
-
Step 400
400
#BD8AD0
oklch(70.8% 0.114 316.6)
-
Step 500
500
#AC6BC3
oklch(63.1% 0.145 316.8)
-
Step 600
600
#9750B0
oklch(55.6% 0.159 316.6)
-
Step 700
700 (this color)
#77378D
oklch(45.9% 0.147 316.6)
-
Step 800
800
#69367A
oklch(42.8% 0.121 317.1)
-
Step 900
900
#552F63
oklch(37.6% 0.096 316.3)
-
Step 950
950
#321C3A
oklch(27% 0.061 316.6)
#77378D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1F4F90 | 0.137 |
| Deuteranopia (no green cones) | #38558B | 0.120 |
| Tritanopia (no blue cones) | #76465C | 0.097 |
| Achromatopsia (no color) | #535353 | 0.148 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77378D
#77378D
oklch(45.9% 0.147 316.6)
- #2E6800
#2E6800
oklch(46% 0.138 136.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77378D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.042
- Light Eggplant #894585 ΔE 0.054
- Warm Purple #952E8F ΔE 0.059
- Purple #800080 ΔE 0.070
- Dark Magenta #8B008B ΔE 0.070
- Purply #983FB2 ΔE 0.087
- Dark Slate Blue #483D8B ΔE 0.087
- Blueberry #464196 ΔE 0.090
Use #77378D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.