#77366B
Closest named color: Light Eggplant (#894585). oklch(43.9% 0.115 334.9), rgb(119, 54, 107).
Aa
White text reads best on this color (8.31:1).
About this color
#77366B is a dark, moderately saturated purple. In OKLCH its lightness is 44%, its chroma 0.115 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.062 away. White text reads best on it, at 8.31:1.
| Hue family | Purples |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.115) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.52:1 |
| White text | 8.31:1 |
Values
| HEX | #77366B |
| RGB | rgb(119, 54, 107) |
| HSL | hsl(311, 38%, 34%) |
| OKLCH | oklch(43.9% 0.115 334.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77366B | 8.31:1 | AAA | Lc -92.9 | Preferred for body text |
| Black text on #77366B | 2.52:1 | Fails | Lc 15.7 | Dividers and decoration only |
| #77366B text on white | 8.31:1 | AAA | Lc 88.3 | Fine for body text |
| #77366B text on black | 2.52:1 | Fails | Lc -13.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3F8
oklch(97% 0.009 330.9)
-
Step 100
100
#F3E5EF
oklch(93.6% 0.02 335.7)
-
Step 200
200
#EAD0E3
oklch(88.5% 0.038 335.4)
-
Step 300
300
#DDB1D2
oklch(81% 0.067 335.2)
-
Step 400
400
#CA87BB
oklch(70.8% 0.106 335.1)
-
Step 500
500
#BB67AA
oklch(63.2% 0.136 335.1)
-
Step 600
600
#A64C96
oklch(55.6% 0.15 334.7)
-
Step 700
700
#8E3D7F
oklch(49.1% 0.137 335.2)
-
Step 800
800 (this color)
#77366B
oklch(43.9% 0.115 334.9)
-
Step 900
900
#5E2D54
oklch(37.7% 0.09 335.4)
-
Step 950
950
#371B31
oklch(27% 0.056 335.5)
#77366B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #36486D | 0.118 |
| Deuteranopia (no green cones) | #495269 | 0.105 |
| Tritanopia (no blue cones) | #7C394B | 0.057 |
| Achromatopsia (no color) | #4E4E4E | 0.116 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77366B
#77366B
oklch(43.9% 0.115 334.9)
- #006336
#006336
oklch(43.9% 0.109 154.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77366B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.062
- Brownish Purple #76424E ΔE 0.064
- Dark Mauve #874C62 ΔE 0.073
- Velvet #750851 ΔE 0.077
- Red Purple #820747 ΔE 0.079
- Mulberry #920A4E ΔE 0.080
- Purple #800080 ΔE 0.083
- Purple Brown #673A3F ΔE 0.083
Use #77366B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.