#764F49
Closest named color: Brownish Purple (#76424E). oklch(46.9% 0.054 29), rgb(118, 79, 73).
Aa
White text reads best on this color (7.03:1).
About this color
#764F49 is a medium-dark, muted red. In OKLCH its lightness is 47%, its chroma 0.054 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.040 away. White text reads best on it, at 7.03:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | muted (0.054) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.98:1 |
| White text | 7.03:1 |
Values
| HEX | #764F49 |
| RGB | rgb(118, 79, 73) |
| HSL | hsl(8, 24%, 37%) |
| OKLCH | oklch(46.9% 0.054 29) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #764F49 | 7.03:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #764F49 | 2.98:1 | Fails | Lc 19.8 | Dividers and decoration only |
| #764F49 text on white | 7.03:1 | AAA | Lc 84.3 | Fine for body text |
| #764F49 text on black | 2.98:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F5F4
oklch(97.2% 0.003 39.5)
-
Step 100
100
#EFE8E7
oklch(93.6% 0.008 27.2)
-
Step 200
200
#E3D6D4
oklch(88.6% 0.015 28)
-
Step 300
300
#D1BBB7
oklch(81% 0.026 30)
-
Step 400
400
#B99792
oklch(70.6% 0.042 27.9)
-
Step 500
500
#A87E77
oklch(63.2% 0.054 29.4)
-
Step 600
600
#926760
oklch(55.6% 0.057 29.3)
-
Step 700
700 (this color)
#764F49
oklch(46.9% 0.054 29)
-
Step 800
800
#654641
oklch(42.7% 0.044 29.3)
-
Step 900
900
#533B37
oklch(37.8% 0.035 29.5)
-
Step 950
950
#302220
oklch(26.8% 0.022 27.9)
#764F49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #575448 | 0.055 |
| Deuteranopia (no green cones) | #615C49 | 0.050 |
| Tritanopia (no blue cones) | #7E4A4D | 0.022 |
| Achromatopsia (no color) | #595959 | 0.054 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #764F49
#764F49
oklch(46.9% 0.054 29)
- #32636B
#32636B
oklch(46.9% 0.054 209.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #764F49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.040
- Milk Chocolate #7F4E1E ΔE 0.054
- Dark Mauve #874C62 ΔE 0.054
- Cocoa #875F42 ΔE 0.061
- Medium Brown #7F5112 ΔE 0.065
- Saddle Brown #8B4513 ΔE 0.065
- Purple Brown #673A3F ΔE 0.066
- Dark Taupe #7F684E ΔE 0.074
Use #764F49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.