#764BA4
Closest named color: Light Eggplant (#894585). oklch(50.2% 0.141 304.1), rgb(118, 75, 164).
Aa
White text reads best on this color (6.33:1).
About this color
#764BA4 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.141 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.061 away. White text reads best on it, at 6.33:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.141) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.31:1 |
| White text | 6.33:1 |
Values
| HEX | #764BA4 |
| RGB | rgb(118, 75, 164) |
| HSL | hsl(269, 37%, 47%) |
| OKLCH | oklch(50.2% 0.141 304.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #764BA4 | 6.33:1 | AA | Lc -86.4 | Fine for body text |
| Black text on #764BA4 | 3.31:1 | AA large text | Lc 22.8 | Dividers and decoration only |
| #764BA4 text on white | 6.33:1 | AA | Lc 81.3 | Fine for body text |
| #764BA4 text on black | 3.31:1 | AA large text | Lc -20.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FB
oklch(97.1% 0.01 305.4)
-
Step 100
100
#ECE7F5
oklch(93.6% 0.019 302.2)
-
Step 200
200
#DED3EE
oklch(88.4% 0.038 304)
-
Step 300
300
#CAB6E5
oklch(80.9% 0.069 304.3)
-
Step 400
400
#AF8FD8
oklch(70.6% 0.109 303.9)
-
Step 500
500
#9C72CD
oklch(63.1% 0.139 304)
-
Step 600
600
#8758BA
oklch(55.5% 0.152 304)
-
Step 700
700 (this color)
#764BA4
oklch(50.2% 0.141 304.1)
-
Step 800
800
#5D3B82
oklch(42.6% 0.117 304)
-
Step 900
900
#4C3368
oklch(37.6% 0.091 304.1)
-
Step 950
950
#2D1F3D
oklch(27.1% 0.057 304.4)
#764BA4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C5EA7 | 0.107 |
| Deuteranopia (no green cones) | #3A5FA2 | 0.097 |
| Tritanopia (no blue cones) | #6E5C70 | 0.105 |
| Achromatopsia (no color) | #5F5F5F | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #764BA4
#764BA4
oklch(50.2% 0.141 304.1)
- #556F00
#556F00
oklch(50.2% 0.125 124.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #764BA4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.061
- Iris #6258C4 ΔE 0.063
- Rebecca Purple #663399 ΔE 0.065
- Deep Lavender #8D5EB7 ΔE 0.068
- Purply #983FB2 ΔE 0.069
- Slate Blue #6A5ACD ΔE 0.072
- Muted Purple #805B87 ΔE 0.072
- Bluey Purple #6241C7 ΔE 0.073
Use #764BA4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.