#764967
Closest named color: Dark Mauve (#874C62). oklch(46.7% 0.074 340.2), rgb(118, 73, 103).
Aa
White text reads best on this color (7.19:1).
About this color
#764967 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.074 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.036 away. White text reads best on it, at 7.19:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.074) |
| Temperature | warm |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 2.91:1 |
| White text | 7.19:1 |
Values
| HEX | #764967 |
| RGB | rgb(118, 73, 103) |
| HSL | hsl(320, 24%, 37%) |
| OKLCH | oklch(46.7% 0.074 340.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #764967 | 7.19:1 | AAA | Lc -89.7 | Fine for body text |
| Black text on #764967 | 2.91:1 | Fails | Lc 19.2 | Dividers and decoration only |
| #764967 text on white | 7.19:1 | AAA | Lc 84.8 | Fine for body text |
| #764967 text on black | 2.91:1 | Fails | Lc -17.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F6
oklch(97.1% 0.005 345.3)
-
Step 100
100
#EFE7EC
oklch(93.6% 0.011 339.3)
-
Step 200
200
#E3D4DD
oklch(88.5% 0.02 340.7)
-
Step 300
300
#D2B8C8
oklch(81% 0.037 340.5)
-
Step 400
400
#BA93AC
oklch(70.7% 0.058 340)
-
Step 500
500
#A87897
oklch(63.1% 0.073 340.5)
-
Step 600
600
#936082
oklch(55.5% 0.081 340)
-
Step 700
700 (this color)
#764967
oklch(46.7% 0.074 340.2)
-
Step 800
800
#664159
oklch(42.6% 0.062 340.9)
-
Step 900
900
#533749
oklch(37.6% 0.048 340.8)
-
Step 950
950
#31212B
oklch(27.1% 0.03 341.3)
#764967 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B5368 | 0.076 |
| Deuteranopia (no green cones) | #565A66 | 0.070 |
| Tritanopia (no blue cones) | #7B4A54 | 0.033 |
| Achromatopsia (no color) | #575757 | 0.075 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #764967
#764967
oklch(46.7% 0.074 340.2)
- #2F674C
#2F674C
oklch(46.8% 0.075 160.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #764967, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.036
- Brownish Purple #76424E ΔE 0.039
- Dull Purple #84597E ΔE 0.057
- Light Eggplant #894585 ΔE 0.063
- Dusky Purple #895B7B ΔE 0.064
- Muted Purple #805B87 ΔE 0.065
- Dusty Grape #545775 ΔE 0.066
- Dusty Purple #825F87 ΔE 0.073
Use #764967 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.