#7644B3
Closest named color: Bluey Purple (#6241C7). oklch(50.2% 0.17 301.2), rgb(118, 68, 179).
Aa
White text reads best on this color (6.46:1).
About this color
#7644B3 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.170 and its hue 301°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.050 away. White text reads best on it, at 6.46:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.170) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.24:1 |
| White text | 6.46:1 |
Values
| HEX | #7644B3 |
| RGB | rgb(118, 68, 179) |
| HSL | hsl(267, 45%, 48%) |
| OKLCH | oklch(50.2% 0.17 301.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7644B3 | 6.46:1 | AA | Lc -86.7 | Fine for body text |
| Black text on #7644B3 | 3.24:1 | AA large text | Lc 22.4 | Dividers and decoration only |
| #7644B3 text on white | 6.46:1 | AA | Lc 81.6 | Fine for body text |
| #7644B3 text on black | 3.24:1 | AA large text | Lc -20.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FC
oklch(97.1% 0.011 297.6)
-
Step 100
100
#ECE6F8
oklch(93.5% 0.025 301.1)
-
Step 200
200
#DED3F3
oklch(88.6% 0.045 301.1)
-
Step 300
300
#C9B5EE
oklch(80.9% 0.082 300.6)
-
Step 400
400
#AF8CE5
oklch(70.7% 0.131 301.2)
-
Step 500
500
#9C6CDD
oklch(63% 0.168 301.4)
-
Step 600
600
#8751CB
oklch(55.6% 0.183 301)
-
Step 700
700 (this color)
#7644B3
oklch(50.2% 0.17 301.2)
-
Step 800
800
#5D368E
oklch(42.6% 0.141 301)
-
Step 900
900
#4C3071
oklch(37.6% 0.109 301.2)
-
Step 950
950
#2D1D42
oklch(27.1% 0.068 302)
#7644B3 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005EB7 | 0.131 |
| Deuteranopia (no green cones) | #1F5EB1 | 0.122 |
| Tritanopia (no blue cones) | #695C75 | 0.128 |
| Achromatopsia (no color) | #5E5E5E | 0.171 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7644B3
#7644B3
oklch(50.2% 0.17 301.2)
- #5A6D00
#5A6D00
oklch(50.1% 0.12 120.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7644B3, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.050
- Iris #6258C4 ΔE 0.058
- Rebecca Purple #663399 ΔE 0.062
- Slate Blue #6A5ACD ΔE 0.063
- Light Indigo #6D5ACF ΔE 0.064
- Purply #983FB2 ΔE 0.064
- Blue With A Hint Of Purple #533CC6 ΔE 0.074
- Dark Periwinkle #665FD1 ΔE 0.076
Use #7644B3 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.