#76439F

Closest named color: Rebecca Purple (#663399). oklch(48.7% 0.148 307.4), rgb(118, 67, 159).

Aa

White text reads best on this color (6.83:1).

About this color

#76439F is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.148 and its hue 307°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.049 away. White text reads best on it, at 6.83:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.148)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text3.07:1
White text6.83:1

Values

HEX#76439F
RGBrgb(118, 67, 159)
HSLhsl(273, 41%, 44%)
OKLCHoklch(48.7% 0.148 307.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #76439F 6.83:1 AA Lc -88.2 Fine for body text
Black text on #76439F 3.07:1 AA large text Lc 20.8 Dividers and decoration only
#76439F text on white 6.83:1 AA Lc 83.2 Fine for body text
#76439F text on black 3.07:1 AA large text Lc -18.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE6F5

    oklch(93.5% 0.021 306.8)

  3. Step 200

    200

    #E0D3EE

    oklch(88.6% 0.039 307.2)

  4. Step 300

    300

    #CDB5E5

    oklch(80.9% 0.071 307.5)

  5. Step 400

    400

    #B48DD8

    oklch(70.7% 0.114 307.5)

  6. Step 500

    500

    #A16FCD

    oklch(63.1% 0.145 307.3)

  7. Step 600

    600

    #8C55BA

    oklch(55.6% 0.158 307.2)

  8. Step 700

    700 (this color)

    #76439F

    oklch(48.7% 0.148 307.4)

  9. Step 800

    800

    #613982

    oklch(42.7% 0.122 307.3)

  10. Step 900

    900

    #4F3268

    oklch(37.7% 0.094 307.3)

  11. Step 950

    950

    #2E1E3D

    oklch(27% 0.059 306.7)

Export this scale for Tailwind in the Tailwind colors tool

#76439F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2259A20.121
Deuteranopia (no green cones)#355B9D0.109
Tritanopia (no blue cones)#70546A0.106
Achromatopsia (no color)#5B5B5B0.148

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #76439F

    #76439F

    oklch(48.7% 0.148 307.4)

  • #4B6C00

    #4B6C00

    oklch(48.7% 0.127 127.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #76439F

    #76439F

    oklch(48.7% 0.148 307.4)

  • #4E52B1

    #4E52B1

    oklch(48.7% 0.148 277.6)

  • #91377D

    #91377D

    oklch(48.7% 0.148 337.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #76439F

    #76439F

    oklch(48.7% 0.148 307.4)

  • #6F5F00

    #6F5F00

    oklch(48.6% 0.1 97.7)

  • #007245

    #007245

    oklch(48.6% 0.114 157.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #76439F

    #76439F

    oklch(48.7% 0.148 307.4)

  • #875100

    #875100

    oklch(48.6% 0.108 66.8)

  • #006F68

    #006F68

    oklch(48.8% 0.085 187.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #76439F

    #76439F

    oklch(48.7% 0.148 307.4)

  • #A13714

    #A13714

    oklch(48.6% 0.147 37.3)

  • #4B6C00

    #4B6C00

    oklch(48.7% 0.127 127.6)

  • #006B80

    #006B80

    oklch(48.7% 0.087 217.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76439F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #76439F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.