#7640B3
Closest named color: Bluey Purple (#6241C7). oklch(49.6% 0.176 301.9), rgb(118, 64, 179).
Aa
White text reads best on this color (6.65:1).
About this color
#7640B3 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.176 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.049 away. White text reads best on it, at 6.65:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.176) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.15:1 |
| White text | 6.65:1 |
Values
| HEX | #7640B3 |
| RGB | rgb(118, 64, 179) |
| HSL | hsl(268, 47%, 48%) |
| OKLCH | oklch(49.6% 0.176 301.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7640B3 | 6.65:1 | AA | Lc -87.4 | Fine for body text |
| Black text on #7640B3 | 3.15:1 | AA large text | Lc 21.7 | Dividers and decoration only |
| #7640B3 text on white | 6.65:1 | AA | Lc 82.4 | Fine for body text |
| #7640B3 text on black | 3.15:1 | AA large text | Lc -19.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FC
oklch(97.2% 0.011 303.1)
-
Step 100
100
#EDE6F8
oklch(93.6% 0.025 303.5)
-
Step 200
200
#DED2F4
oklch(88.4% 0.048 301.5)
-
Step 300
300
#CAB4EF
oklch(80.9% 0.085 301.6)
-
Step 400
400
#B08BE7
oklch(70.7% 0.136 301.6)
-
Step 500
500
#9E6BDF
oklch(63.2% 0.173 302)
-
Step 600
600
#894FCD
oklch(55.6% 0.188 301.8)
-
Step 700
700 (this color)
#7640B3
oklch(49.6% 0.176 301.9)
-
Step 800
800
#5F3590
oklch(42.8% 0.145 301.8)
-
Step 900
900
#4D2F73
oklch(37.7% 0.114 301.5)
-
Step 950
950
#2D1C43
oklch(26.9% 0.072 301.9)
#7640B3 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005BB7 | 0.134 |
| Deuteranopia (no green cones) | #165CB0 | 0.129 |
| Tritanopia (no blue cones) | #6A5974 | 0.130 |
| Achromatopsia (no color) | #5C5C5C | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7640B3
#7640B3
oklch(49.6% 0.176 301.9)
- #576C00
#576C00
oklch(49.6% 0.12 122)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7640B3, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.049
- Rebecca Purple #663399 ΔE 0.058
- Iris #6258C4 ΔE 0.064
- Purply #983FB2 ΔE 0.065
- Slate Blue #6A5ACD ΔE 0.069
- Light Indigo #6D5ACF ΔE 0.070
- Blue With A Hint Of Purple #533CC6 ΔE 0.072
- Grape #7209B7 ΔE 0.072
Use #7640B3 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.