#7640B1

Closest named color: Bluey Purple (#6241C7). oklch(49.4% 0.173 302.5), rgb(118, 64, 177).

Aa

White text reads best on this color (6.69:1).

About this color

#7640B1 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.173 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.051 away. White text reads best on it, at 6.69:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.173)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.13:1
White text6.69:1

Values

HEX#7640B1
RGBrgb(118, 64, 177)
HSLhsl(269, 47%, 47%)
OKLCHoklch(49.4% 0.173 302.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7640B1 6.69:1 AA Lc -87.6 Fine for body text
Black text on #7640B1 3.13:1 AA large text Lc 21.5 Dividers and decoration only
#7640B1 text on white 6.69:1 AA Lc 82.5 Fine for body text
#7640B1 text on black 3.13:1 AA large text Lc -19.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FC

    oklch(97.2% 0.011 303.1)

  2. Step 100

    100

    #EDE6F8

    oklch(93.6% 0.025 303.5)

  3. Step 200

    200

    #DFD2F3

    oklch(88.4% 0.047 303.3)

  4. Step 300

    300

    #CBB4EE

    oklch(80.9% 0.084 302.7)

  5. Step 400

    400

    #B18BE5

    oklch(70.7% 0.133 302.6)

  6. Step 500

    500

    #9E6BDE

    oklch(63.1% 0.171 302.2)

  7. Step 600

    600

    #8A4FCB

    oklch(55.6% 0.186 302.7)

  8. Step 700

    700 (this color)

    #7640B1

    oklch(49.4% 0.173 302.5)

  9. Step 800

    800

    #5F358E

    oklch(42.7% 0.143 302.5)

  10. Step 900

    900

    #4E2F72

    oklch(37.7% 0.113 302.7)

  11. Step 950

    950

    #2D1C43

    oklch(26.9% 0.072 301.9)

Export this scale for Tailwind in the Tailwind colors tool

#7640B1 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005BB50.134
Deuteranopia (no green cones)#1A5CAF0.128
Tritanopia (no blue cones)#6A58730.127
Achromatopsia (no color)#5C5C5C0.174

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7640B1

    #7640B1

    oklch(49.4% 0.173 302.5)

  • #566C00

    #566C00

    oklch(49.5% 0.121 122.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7640B1

    #7640B1

    oklch(49.4% 0.173 302.5)

  • #4353C2

    #4353C2

    oklch(49.5% 0.173 272.2)

  • #97308C

    #97308C

    oklch(49.6% 0.173 332.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7640B1

    #7640B1

    oklch(49.4% 0.173 302.5)

  • #765F00

    #765F00

    oklch(49.4% 0.101 92.3)

  • #00763B

    #00763B

    oklch(49.6% 0.129 152.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7640B1

    #7640B1

    oklch(49.4% 0.173 302.5)

  • #8E5000

    #8E5000

    oklch(49.4% 0.114 62.1)

  • #007266

    #007266

    oklch(49.5% 0.089 182.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7640B1

    #7640B1

    oklch(49.4% 0.173 302.5)

  • #AE2910

    #AE2910

    oklch(49.4% 0.173 32.5)

  • #566C00

    #566C00

    oklch(49.5% 0.121 122.5)

  • #006E7E

    #006E7E

    oklch(49.4% 0.086 212.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7640B1, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7640B1 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.