#76394A
Closest named color: Brownish Purple (#76424E). oklch(42.9% 0.087 3.8), rgb(118, 57, 74).
Aa
White text reads best on this color (8.55:1).
About this color
#76394A is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.087 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.022 away. White text reads best on it, at 8.55:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.087) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.45:1 |
| White text | 8.55:1 |
Values
| HEX | #76394A |
| RGB | rgb(118, 57, 74) |
| HSL | hsl(343, 35%, 34%) |
| OKLCH | oklch(42.9% 0.087 3.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76394A | 8.55:1 | AAA | Lc -93.6 | Preferred for body text |
| Black text on #76394A | 2.45:1 | Fails | Lc 14.9 | Not readable |
| #76394A text on white | 8.55:1 | AAA | Lc 89.1 | Fine for body text |
| #76394A text on black | 2.45:1 | Fails | Lc -13.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F5
oklch(97.2% 0.007 5.6)
-
Step 100
100
#F3E6E9
oklch(93.6% 0.015 1.6)
-
Step 200
200
#EBD2D7
oklch(88.6% 0.029 4)
-
Step 300
300
#DEB3BD
oklch(80.8% 0.051 2.7)
-
Step 400
400
#CC8B9B
oklch(70.6% 0.082 3.3)
-
Step 500
500
#BE6D82
oklch(63.1% 0.105 3.9)
-
Step 600
600
#A9546C
oklch(55.6% 0.114 3.6)
-
Step 700
700
#91445A
oklch(49.1% 0.106 3.7)
-
Step 800
800 (this color)
#76394A
oklch(42.9% 0.087 3.8)
-
Step 900
900
#5F313D
oklch(37.6% 0.068 4.2)
-
Step 950
950
#381D24
oklch(27% 0.043 3.7)
#76394A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #43454A | 0.096 |
| Deuteranopia (no green cones) | #535149 | 0.089 |
| Tritanopia (no blue cones) | #7F343F | 0.024 |
| Achromatopsia (no color) | #4C4C4C | 0.088 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76394A
#76394A
oklch(42.9% 0.087 3.8)
- #005D54
#005D54
oklch(43% 0.076 183.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76394A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.022
- Purple Brown #673A3F ΔE 0.035
- Dark Mauve #874C62 ΔE 0.065
- Red Brown #8B2E16 ΔE 0.073
- Red Purple #820747 ΔE 0.077
- Red Wine #8C0034 ΔE 0.080
- Wine #80013F ΔE 0.080
- Chestnut #742802 ΔE 0.083
Use #76394A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.