#76349B
Closest named color: Rebecca Purple (#663399). oklch(46.3% 0.166 311), rgb(118, 52, 155).
Aa
White text reads best on this color (7.67:1).
About this color
#76349B is a medium-dark, vivid purple. In OKLCH its lightness is 46%, its chroma 0.166 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.032 away. White text reads best on it, at 7.67:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.166) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.73:1 |
| White text | 7.67:1 |
Values
| HEX | #76349B |
| RGB | rgb(118, 52, 155) |
| HSL | hsl(278, 50%, 41%) |
| OKLCH | oklch(46.3% 0.166 311) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76349B | 7.67:1 | AAA | Lc -90.9 | Preferred for body text |
| Black text on #76349B | 2.73:1 | Fails | Lc 18.0 | Dividers and decoration only |
| #76349B text on white | 7.67:1 | AAA | Lc 86.0 | Fine for body text |
| #76349B text on black | 2.73:1 | Fails | Lc -16.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4FB
oklch(97.2% 0.01 311.2)
-
Step 100
100
#EFE6F6
oklch(93.7% 0.023 310.7)
-
Step 200
200
#E3D1EF
oklch(88.4% 0.045 312)
-
Step 300
300
#D1B2E7
oklch(80.8% 0.08 311)
-
Step 400
400
#BA88DB
oklch(70.6% 0.129 311.1)
-
Step 500
500
#A968D1
oklch(63.1% 0.164 311.1)
-
Step 600
600
#944DBE
oklch(55.6% 0.177 310.9)
-
Step 700
700 (this color)
#76349B
oklch(46.3% 0.166 311)
-
Step 800
800
#673385
oklch(42.7% 0.138 311.2)
-
Step 900
900
#542E6B
oklch(37.8% 0.107 311.1)
-
Step 950
950
#311B3E
oklch(26.9% 0.068 311.6)
#76349B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #00509E | 0.149 |
| Deuteranopia (no green cones) | #285499 | 0.132 |
| Tritanopia (no blue cones) | #714963 | 0.113 |
| Achromatopsia (no color) | #535353 | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76349B
#76349B
oklch(46.3% 0.166 311)
- #3E6600
#3E6600
oklch(46.2% 0.127 131.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76349B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.032
- Warm Purple #952E8F ΔE 0.066
- Grape #7209B7 ΔE 0.069
- Dark Magenta #8B008B ΔE 0.070
- Light Eggplant #894585 ΔE 0.071
- Purple #800080 ΔE 0.074
- Purply #983FB2 ΔE 0.079
- Bluey Purple #6241C7 ΔE 0.083
Use #76349B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.