#754D4C
Closest named color: Brownish Purple (#76424E). oklch(46.4% 0.055 20.9), rgb(117, 77, 76).
Aa
White text reads best on this color (7.18:1).
About this color
#754D4C is a medium-dark, muted red. In OKLCH its lightness is 46%, its chroma 0.055 and its hue 21°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.031 away. White text reads best on it, at 7.18:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.055) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.92:1 |
| White text | 7.18:1 |
Values
| HEX | #754D4C |
| RGB | rgb(117, 77, 76) |
| HSL | hsl(1, 21%, 38%) |
| OKLCH | oklch(46.4% 0.055 20.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #754D4C | 7.18:1 | AAA | Lc -89.7 | Fine for body text |
| Black text on #754D4C | 2.92:1 | Fails | Lc 19.2 | Dividers and decoration only |
| #754D4C text on white | 7.18:1 | AAA | Lc 84.8 | Fine for body text |
| #754D4C text on black | 2.92:1 | Fails | Lc -17.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F4
oklch(97% 0.004 17.2)
-
Step 100
100
#EFE8E8
oklch(93.6% 0.008 17.3)
-
Step 200
200
#E3D5D5
oklch(88.4% 0.016 17.5)
-
Step 300
300
#D1BAB9
oklch(80.8% 0.026 20.7)
-
Step 400
400
#BA9795
oklch(70.8% 0.042 22)
-
Step 500
500
#A87D7B
oklch(63.1% 0.054 21.7)
-
Step 600
600
#936664
oklch(55.7% 0.059 22)
-
Step 700
700 (this color)
#754D4C
oklch(46.4% 0.055 20.9)
-
Step 800
800
#664544
oklch(42.7% 0.046 21.1)
-
Step 900
900
#533A39
oklch(37.6% 0.036 21.5)
-
Step 950
950
#312222
oklch(27% 0.023 18.7)
#754D4C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #55534C | 0.057 |
| Deuteranopia (no green cones) | #5E5A4B | 0.053 |
| Tritanopia (no blue cones) | #7D494D | 0.018 |
| Achromatopsia (no color) | #575757 | 0.055 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #754D4C
#754D4C
oklch(46.4% 0.055 20.9)
- #306366
#306366
oklch(46.6% 0.055 200.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #754D4C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.031
- Dark Mauve #874C62 ΔE 0.050
- Purple Brown #673A3F ΔE 0.061
- Milk Chocolate #7F4E1E ΔE 0.061
- Cocoa #875F42 ΔE 0.068
- Saddle Brown #8B4513 ΔE 0.071
- Medium Brown #7F5112 ΔE 0.073
- Dim Gray #696969 ΔE 0.078
Use #754D4C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.