#753F31
Closest named color: Purple Brown (#673A3F). oklch(43.1% 0.079 35.5), rgb(117, 63, 49).
Aa
White text reads best on this color (8.36:1).
About this color
#753F31 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.079 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.041 away. White text reads best on it, at 8.36:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.079) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.51:1 |
| White text | 8.36:1 |
Values
| HEX | #753F31 |
| RGB | rgb(117, 63, 49) |
| HSL | hsl(12, 41%, 33%) |
| OKLCH | oklch(43.1% 0.079 35.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #753F31 | 8.36:1 | AAA | Lc -93.2 | Preferred for body text |
| Black text on #753F31 | 2.51:1 | Fails | Lc 15.4 | Dividers and decoration only |
| #753F31 text on white | 8.36:1 | AAA | Lc 88.6 | Fine for body text |
| #753F31 text on black | 2.51:1 | Fails | Lc -13.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F3E7E4
oklch(93.7% 0.014 34.3)
-
Step 200
200
#E9D4CE
oklch(88.5% 0.025 36.5)
-
Step 300
300
#DDB7AD
oklch(81% 0.046 35.1)
-
Step 400
400
#CA9081
oklch(70.6% 0.074 35)
-
Step 500
500
#BB7461
oklch(63.1% 0.095 35.8)
-
Step 600
600
#A65C48
oklch(55.6% 0.102 36)
-
Step 700
700
#8E4B3A
oklch(49% 0.095 35.2)
-
Step 800
800 (this color)
#753F31
oklch(43.1% 0.079 35.5)
-
Step 900
900
#5E352A
oklch(37.7% 0.062 35.9)
-
Step 950
950
#371F19
oklch(26.9% 0.039 34.8)
#753F31 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4730 | 0.078 |
| Deuteranopia (no green cones) | #5A5230 | 0.071 |
| Tritanopia (no blue cones) | #7F363C | 0.036 |
| Achromatopsia (no color) | #4E4E4E | 0.079 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #753F31
#753F31
oklch(43.1% 0.079 35.5)
- #005A6A
#005A6A
oklch(43% 0.076 215.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #753F31, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.041
- Brownish Purple #76424E ΔE 0.042
- Red Brown #8B2E16 ΔE 0.053
- Rust Brown #8B3103 ΔE 0.055
- Milk Chocolate #7F4E1E ΔE 0.056
- Saddle Brown #8B4513 ΔE 0.057
- Chestnut #742802 ΔE 0.059
- Mud Brown #60460F ΔE 0.064
Use #753F31 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.