#7474BF
Closest named color: Deep Lilac (#966EBD). oklch(59.2% 0.113 282.4), rgb(116, 116, 191).
Aa
Black text reads best on this color (4.99:1).
About this color
#7474BF is a medium-dark, moderately saturated purple. In OKLCH its lightness is 59%, its chroma 0.113 and its hue 282°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lilac (#966EBD), ΔE 0.053 away. Black text reads best on it, at 4.99:1.
| Hue family | Purples |
| Lightness | medium-dark (59%) |
| Chroma | moderately saturated (0.113) |
| Temperature | cool |
| Nearest name | Deep Lilac (#966EBD) |
| Black text | 4.99:1 |
| White text | 4.20:1 |
Values
| HEX | #7474BF |
| RGB | rgb(116, 116, 191) |
| HSL | hsl(240, 37%, 60%) |
| OKLCH | oklch(59.2% 0.113 282.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7474BF | 4.20:1 | AA large text | Lc -74.4 | Content text, not long reading |
| Black text on #7474BF | 4.99:1 | AA | Lc 35.2 | Non-text elements, placeholder text |
| #7474BF text on white | 4.20:1 | AA large text | Lc 68.9 | Content text, not long reading |
| #7474BF text on black | 4.99:1 | AA | Lc -32.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F4F5FA
oklch(97.1% 0.007 277.2)
-
Step 100
100
#E8E9F4
oklch(93.6% 0.015 281.9)
-
Step 200
200
#D6D7EC
oklch(88.5% 0.029 283.6)
-
Step 300
300
#BBBDE1
oklch(80.9% 0.051 282.7)
-
Step 400
400
#989BD3
oklch(70.8% 0.082 281.7)
-
Step 500
500
#8081C7
oklch(63.1% 0.104 282.4)
-
Step 600
600 (this color)
#7474BF
oklch(59.2% 0.113 282.4)
-
Step 700
700
#58589A
oklch(49.1% 0.104 281.9)
-
Step 800
800
#48487D
oklch(42.7% 0.087 282.1)
-
Step 900
900
#3C3C65
oklch(37.6% 0.069 282.5)
-
Step 950
950
#23243B
oklch(27.1% 0.043 281.2)
#7474BF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5B7EC2 | 0.039 |
| Deuteranopia (no green cones) | #5779BD | 0.039 |
| Tritanopia (no blue cones) | #5E8390 | 0.099 |
| Achromatopsia (no color) | #7B7B7B | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7474BF
#7474BF
oklch(59.2% 0.113 282.4)
- #8B801E
#8B801E
oklch(59.2% 0.114 102.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7474BF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Lilac #966EBD ΔE 0.053
- Deep Lavender #8D5EB7 ΔE 0.063
- Dark Lavender #856798 ΔE 0.065
- Medium Purple #9370DB ΔE 0.066
- Cool Blue #4984B8 ΔE 0.066
- Off Blue #5684AE ΔE 0.066
- Steel Blue #4682B4 ΔE 0.068
- Faded Blue #658CBB ΔE 0.069
Use #7474BF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.