#74698F

Closest named color: Grey Purple (#826D8C). oklch(54.5% 0.06 297.7), rgb(116, 105, 143).

Aa

White text reads best on this color (5.04:1).

About this color

#74698F is a medium-dark, muted purple. In OKLCH its lightness is 55%, its chroma 0.060 and its hue 298°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grey Purple (#826D8C), ΔE 0.027 away. White text reads best on it, at 5.04:1.

Hue familyPurples
Lightnessmedium-dark (55%)
Chromamuted (0.060)
Temperaturein between
Nearest nameGrey Purple (#826D8C)
Black text4.15:1
White text5.04:1

Values

HEX#74698F
RGBrgb(116, 105, 143)
HSLhsl(257, 15%, 49%)
OKLCHoklch(54.5% 0.06 297.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #74698F 5.04:1 AA Lc -80.3 Fine for body text
Black text on #74698F 4.15:1 AA large text Lc 29.2 Dividers and decoration only
#74698F text on white 5.04:1 AA Lc 74.9 Content text, not long reading
#74698F text on black 4.15:1 AA large text Lc -26.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F6F5F8

    oklch(97.2% 0.004 301.4)

  2. Step 100

    100

    #EAE9EE

    oklch(93.6% 0.007 295.4)

  3. Step 200

    200

    #DAD7E2

    oklch(88.5% 0.015 298.5)

  4. Step 300

    300

    #C2BDD0

    oklch(80.8% 0.027 297.8)

  5. Step 400

    400

    #A39BB9

    oklch(70.6% 0.044 297.5)

  6. Step 500

    500

    #8D83A7

    oklch(63.2% 0.054 297.5)

  7. Step 600

    600 (this color)

    #74698F

    oklch(54.5% 0.06 297.7)

  8. Step 700

    700

    #645A7D

    oklch(49.1% 0.056 297.4)

  9. Step 800

    800

    #524A65

    oklch(42.8% 0.045 298.1)

  10. Step 900

    900

    #443E52

    oklch(37.8% 0.034 298.5)

  11. Step 950

    950

    #282430

    oklch(27% 0.023 300.1)

Export this scale for Tailwind in the Tailwind colors tool

#74698F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#616F910.031
Deuteranopia (no green cones)#626E8E0.029
Tritanopia (no blue cones)#6F6F760.049
Achromatopsia (no color)#6F6F6F0.060

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #74698F

    #74698F

    oklch(54.5% 0.06 297.7)

  • #6D754D

    #6D754D

    oklch(54.5% 0.059 117.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #74698F

    #74698F

    oklch(54.5% 0.06 297.7)

  • #616F94

    #616F94

    oklch(54.5% 0.061 268.3)

  • #836482

    #836482

    oklch(54.5% 0.059 327.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #74698F

    #74698F

    oklch(54.5% 0.06 297.7)

  • #7F6E47

    #7F6E47

    oklch(54.5% 0.059 86.9)

  • #597A5C

    #597A5C

    oklch(54.5% 0.06 147)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #74698F

    #74698F

    oklch(54.5% 0.06 297.7)

  • #8B684D

    #8B684D

    oklch(54.6% 0.06 58.7)

  • #487C70

    #487C70

    oklch(54.6% 0.059 177.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #74698F

    #74698F

    oklch(54.5% 0.06 297.7)

  • #90635D

    #90635D

    oklch(54.5% 0.06 27.6)

  • #6D754D

    #6D754D

    oklch(54.5% 0.059 117.6)

  • #437A82

    #437A82

    oklch(54.5% 0.059 207.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74698F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #74698F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.