#744F9F
Closest named color: Light Eggplant (#894585). oklch(50.4% 0.127 303.5), rgb(116, 79, 159).
Aa
White text reads best on this color (6.24:1).
About this color
#744F9F is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.127 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.057 away. White text reads best on it, at 6.24:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.127) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.36:1 |
| White text | 6.24:1 |
Values
| HEX | #744F9F |
| RGB | rgb(116, 79, 159) |
| HSL | hsl(268, 34%, 47%) |
| OKLCH | oklch(50.4% 0.127 303.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744F9F | 6.24:1 | AA | Lc -86.1 | Fine for body text |
| Black text on #744F9F | 3.36:1 | AA large text | Lc 23.1 | Dividers and decoration only |
| #744F9F text on white | 6.24:1 | AA | Lc 80.9 | Fine for body text |
| #744F9F text on black | 3.36:1 | AA large text | Lc -20.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FA
oklch(97% 0.008 301.4)
-
Step 100
100
#ECE7F4
oklch(93.6% 0.018 303.4)
-
Step 200
200
#DED4EC
oklch(88.5% 0.034 304.5)
-
Step 300
300
#C9B7E2
oklch(80.9% 0.063 304.1)
-
Step 400
400
#AD91D3
oklch(70.6% 0.099 303.4)
-
Step 500
500
#9A75C7
oklch(63.1% 0.125 303.8)
-
Step 600
600
#855CB4
oklch(55.6% 0.137 303.8)
-
Step 700
700 (this color)
#744F9F
oklch(50.4% 0.127 303.5)
-
Step 800
800
#5B3E7E
oklch(42.7% 0.106 303.1)
-
Step 900
900
#4B3565
oklch(37.6% 0.083 303.8)
-
Step 950
950
#2C203B
oklch(27.1% 0.051 303.6)
#744F9F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3760A2 | 0.092 |
| Deuteranopia (no green cones) | #41609D | 0.084 |
| Tritanopia (no blue cones) | #6C5D6F | 0.096 |
| Achromatopsia (no color) | #606060 | 0.128 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744F9F
#744F9F
oklch(50.4% 0.127 303.5)
- #576F00
#576F00
oklch(50.4% 0.124 123.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744F9F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.057
- Muted Purple #805B87 ΔE 0.061
- Iris #6258C4 ΔE 0.066
- Deep Lavender #8D5EB7 ΔE 0.068
- Dusty Purple #825F87 ΔE 0.070
- Twilight #4E518B ΔE 0.071
- Rebecca Purple #663399 ΔE 0.072
- Dull Purple #84597E ΔE 0.072
Use #744F9F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.