#744DBC

Closest named color: Iris (#6258C4). oklch(51.9% 0.168 296.3), rgb(116, 77, 188).

Aa

White text reads best on this color (5.94:1).

About this color

#744DBC is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.168 and its hue 296°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.038 away. White text reads best on it, at 5.94:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.168)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.53:1
White text5.94:1

Values

HEX#744DBC
RGBrgb(116, 77, 188)
HSLhsl(261, 45%, 52%)
OKLCHoklch(51.9% 0.168 296.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #744DBC 5.94:1 AA Lc -84.6 Fine for body text
Black text on #744DBC 3.53:1 AA large text Lc 24.7 Dividers and decoration only
#744DBC text on white 5.94:1 AA Lc 79.4 Fine for body text
#744DBC text on black 3.53:1 AA large text Lc -22.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FC

    oklch(97.1% 0.011 297.6)

  2. Step 100

    100

    #EBE7F8

    oklch(93.6% 0.023 296.7)

  3. Step 200

    200

    #DBD4F4

    oklch(88.5% 0.044 295.5)

  4. Step 300

    300

    #C5B6F0

    oklch(80.9% 0.082 296.4)

  5. Step 400

    400

    #A88FE8

    oklch(70.8% 0.129 295.9)

  6. Step 500

    500

    #9470E1

    oklch(63.1% 0.166 296)

  7. Step 600

    600

    #8055CE

    oklch(55.6% 0.18 296.5)

  8. Step 700

    700 (this color)

    #744DBC

    oklch(51.9% 0.168 296.3)

  9. Step 800

    800

    #583991

    oklch(42.7% 0.139 296.2)

  10. Step 900

    900

    #483273

    oklch(37.7% 0.108 296.5)

  11. Step 950

    950

    #2A1E44

    oklch(27% 0.069 296)

Export this scale for Tailwind in the Tailwind colors tool

#744DBC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0664C00.118
Deuteranopia (no green cones)#1F62BA0.110
Tritanopia (no blue cones)#63657D0.131
Achromatopsia (no color)#6464640.168

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #744DBC

    #744DBC

    oklch(51.9% 0.168 296.3)

  • #667000

    #667000

    oklch(51.9% 0.118 115.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #744DBC

    #744DBC

    oklch(51.9% 0.168 296.3)

  • #3B5FC8

    #3B5FC8

    oklch(51.8% 0.169 266.3)

  • #983D9B

    #983D9B

    oklch(52% 0.168 326.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #744DBC

    #744DBC

    oklch(51.9% 0.168 296.3)

  • #846300

    #846300

    oklch(51.9% 0.106 85.7)

  • #007F28

    #007F28

    oklch(51.9% 0.157 146.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #744DBC

    #744DBC

    oklch(51.9% 0.168 296.3)

  • #9E5200

    #9E5200

    oklch(52.1% 0.127 56.5)

  • #007B67

    #007B67

    oklch(52.1% 0.097 176)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #744DBC

    #744DBC

    oklch(51.9% 0.168 296.3)

  • #B53330

    #B53330

    oklch(51.9% 0.167 26.3)

  • #667000

    #667000

    oklch(51.9% 0.118 115.8)

  • #007782

    #007782

    oklch(52% 0.089 206.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744DBC, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #744DBC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.