#744DA4
Closest named color: Iris (#6258C4). oklch(50.4% 0.137 302.4), rgb(116, 77, 164).
Aa
White text reads best on this color (6.28:1).
About this color
#744DA4 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.137 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.060 away. White text reads best on it, at 6.28:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.137) |
| Temperature | in between |
| Nearest name | Iris (#6258C4) |
| Black text | 3.34:1 |
| White text | 6.28:1 |
Values
| HEX | #744DA4 |
| RGB | rgb(116, 77, 164) |
| HSL | hsl(267, 36%, 47%) |
| OKLCH | oklch(50.4% 0.137 302.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744DA4 | 6.28:1 | AA | Lc -86.2 | Fine for body text |
| Black text on #744DA4 | 3.34:1 | AA large text | Lc 23.0 | Dividers and decoration only |
| #744DA4 text on white | 6.28:1 | AA | Lc 81.1 | Fine for body text |
| #744DA4 text on black | 3.34:1 | AA large text | Lc -20.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FB
oklch(97.1% 0.009 299.2)
-
Step 100
100
#ECE7F5
oklch(93.6% 0.019 302.2)
-
Step 200
200
#DDD4EE
oklch(88.5% 0.037 301.4)
-
Step 300
300
#C9B7E5
oklch(81% 0.067 302.8)
-
Step 400
400
#AD90D8
oklch(70.6% 0.107 302.2)
-
Step 500
500
#9A73CD
oklch(63.1% 0.136 302.7)
-
Step 600
600
#855ABA
oklch(55.7% 0.148 302.5)
-
Step 700
700 (this color)
#744DA4
oklch(50.4% 0.137 302.4)
-
Step 800
800
#5B3D82
oklch(42.7% 0.113 301.9)
-
Step 900
900
#4B3468
oklch(37.6% 0.089 302.8)
-
Step 950
950
#2C1F3D
oklch(27% 0.056 302.8)
#744DA4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F5FA7 | 0.100 |
| Deuteranopia (no green cones) | #3B60A2 | 0.092 |
| Tritanopia (no blue cones) | #6B5D71 | 0.103 |
| Achromatopsia (no color) | #606060 | 0.138 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744DA4
#744DA4
oklch(50.4% 0.137 302.4)
- #586E00
#586E00
oklch(50.2% 0.122 122.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744DA4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Iris #6258C4 ΔE 0.060
- Light Eggplant #894585 ΔE 0.063
- Deep Lavender #8D5EB7 ΔE 0.067
- Rebecca Purple #663399 ΔE 0.067
- Slate Blue #6A5ACD ΔE 0.069
- Muted Purple #805B87 ΔE 0.070
- Light Indigo #6D5ACF ΔE 0.071
- Bluey Purple #6241C7 ΔE 0.073
Use #744DA4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.