#744CA5

Closest named color: Iris (#6258C4). oklch(50.3% 0.14 302.4), rgb(116, 76, 165).

Aa

White text reads best on this color (6.32:1).

About this color

#744CA5 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.140 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.060 away. White text reads best on it, at 6.32:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.140)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.31:1
White text6.32:1

Values

HEX#744CA5
RGBrgb(116, 76, 165)
HSLhsl(267, 37%, 47%)
OKLCHoklch(50.3% 0.14 302.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #744CA5 6.32:1 AA Lc -86.3 Fine for body text
Black text on #744CA5 3.31:1 AA large text Lc 22.8 Dividers and decoration only
#744CA5 text on white 6.32:1 AA Lc 81.2 Fine for body text
#744CA5 text on black 3.31:1 AA large text Lc -20.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FB

    oklch(97.1% 0.009 299.2)

  2. Step 100

    100

    #ECE7F5

    oklch(93.6% 0.019 302.2)

  3. Step 200

    200

    #DED4EE

    oklch(88.6% 0.037 303.1)

  4. Step 300

    300

    #C9B7E6

    oklch(81% 0.068 302.4)

  5. Step 400

    400

    #AE90D9

    oklch(70.8% 0.109 302.6)

  6. Step 500

    500

    #9A73CE

    oklch(63.2% 0.138 302.4)

  7. Step 600

    600

    #8559BB

    oklch(55.6% 0.151 302.5)

  8. Step 700

    700 (this color)

    #744CA5

    oklch(50.3% 0.14 302.4)

  9. Step 800

    800

    #5C3C83

    oklch(42.7% 0.117 302.6)

  10. Step 900

    900

    #4B3469

    oklch(37.7% 0.091 302.3)

  11. Step 950

    950

    #2C1F3D

    oklch(27% 0.056 302.8)

Export this scale for Tailwind in the Tailwind colors tool

#744CA5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2C5FA80.104
Deuteranopia (no green cones)#395FA30.094
Tritanopia (no blue cones)#6B5D710.106
Achromatopsia (no color)#6060600.141

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #744CA5

    #744CA5

    oklch(50.3% 0.14 302.4)

  • #586E00

    #586E00

    oklch(50.2% 0.122 122.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #744CA5

    #744CA5

    oklch(50.3% 0.14 302.4)

  • #4A5BB3

    #4A5BB3

    oklch(50.4% 0.14 272.2)

  • #904086

    #904086

    oklch(50.2% 0.14 332.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #744CA5

    #744CA5

    oklch(50.3% 0.14 302.4)

  • #796100

    #796100

    oklch(50.2% 0.103 91.9)

  • #00783C

    #00783C

    oklch(50.2% 0.131 152.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #744CA5

    #744CA5

    oklch(50.3% 0.14 302.4)

  • #915200

    #915200

    oklch(50.2% 0.115 62.3)

  • #007468

    #007468

    oklch(50.2% 0.09 182.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #744CA5

    #744CA5

    oklch(50.3% 0.14 302.4)

  • #A53E2B

    #A53E2B

    oklch(50.4% 0.14 32.5)

  • #586E00

    #586E00

    oklch(50.2% 0.122 122.3)

  • #007181

    #007181

    oklch(50.3% 0.088 211.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744CA5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #744CA5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.