#744C8A

Closest named color: Light Eggplant (#894585). oklch(48.7% 0.106 312.7), rgb(116, 76, 138).

Aa

White text reads best on this color (6.68:1).

About this color

#744C8A is a medium-dark, moderately saturated purple. In OKLCH its lightness is 49%, its chroma 0.106 and its hue 313°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.041 away. White text reads best on it, at 6.68:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromamoderately saturated (0.106)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.14:1
White text6.68:1

Values

HEX#744C8A
RGBrgb(116, 76, 138)
HSLhsl(279, 29%, 42%)
OKLCHoklch(48.7% 0.106 312.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #744C8A 6.68:1 AA Lc -87.8 Fine for body text
Black text on #744C8A 3.14:1 AA large text Lc 21.2 Dividers and decoration only
#744C8A text on white 6.68:1 AA Lc 82.8 Fine for body text
#744C8A text on black 3.14:1 AA large text Lc -19.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4F9

    oklch(97.1% 0.007 312.3)

  2. Step 100

    100

    #EDE7F1

    oklch(93.6% 0.015 312.2)

  3. Step 200

    200

    #E0D4E7

    oklch(88.5% 0.029 313.3)

  4. Step 300

    300

    #CCB8D9

    oklch(81% 0.051 312.1)

  5. Step 400

    400

    #B292C6

    oklch(70.7% 0.082 312.1)

  6. Step 500

    500

    #9F76B7

    oklch(63.1% 0.105 312.4)

  7. Step 600

    600

    #8A5EA3

    oklch(55.6% 0.114 312.5)

  8. Step 700

    700 (this color)

    #744C8A

    oklch(48.7% 0.106 312.7)

  9. Step 800

    800

    #5F4071

    oklch(42.7% 0.086 312.3)

  10. Step 900

    900

    #4E365B

    oklch(37.6% 0.068 313.1)

  11. Step 950

    950

    #2E2036

    oklch(27.1% 0.044 312.7)

Export this scale for Tailwind in the Tailwind colors tool

#744C8A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#405A8C0.085
Deuteranopia (no green cones)#4A5D880.078
Tritanopia (no blue cones)#7255640.073
Achromatopsia (no color)#5C5C5C0.106

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #744C8A

    #744C8A

    oklch(48.7% 0.106 312.7)

  • #476C27

    #476C27

    oklch(48.7% 0.107 132.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #744C8A

    #744C8A

    oklch(48.7% 0.106 312.7)

  • #585699

    #585699

    oklch(48.7% 0.106 283.1)

  • #87456F

    #87456F

    oklch(48.6% 0.105 342.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #744C8A

    #744C8A

    oklch(48.7% 0.106 312.7)

  • #6B6100

    #6B6100

    oklch(48.7% 0.102 102.4)

  • #00724D

    #00724D

    oklch(48.8% 0.107 162.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #744C8A

    #744C8A

    oklch(48.7% 0.106 312.7)

  • #835400

    #835400

    oklch(48.7% 0.104 72.1)

  • #006E6C

    #006E6C

    oklch(48.7% 0.083 192.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #744C8A

    #744C8A

    oklch(48.7% 0.106 312.7)

  • #90492A

    #90492A

    oklch(48.7% 0.106 43.2)

  • #476C27

    #476C27

    oklch(48.7% 0.107 132.8)

  • #006A84

    #006A84

    oklch(48.6% 0.09 222.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744C8A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #744C8A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.