#744979
Closest named color: Light Eggplant (#894585). oklch(47.3% 0.091 323.2), rgb(116, 73, 121).
Aa
White text reads best on this color (7.06:1).
About this color
#744979 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.091 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.045 away. White text reads best on it, at 7.06:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.091) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.97:1 |
| White text | 7.06:1 |
Values
| HEX | #744979 |
| RGB | rgb(116, 73, 121) |
| HSL | hsl(294, 25%, 38%) |
| OKLCH | oklch(47.3% 0.091 323.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744979 | 7.06:1 | AAA | Lc -89.3 | Fine for body text |
| Black text on #744979 | 2.97:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #744979 text on white | 7.06:1 | AAA | Lc 84.3 | Fine for body text |
| #744979 text on black | 2.97:1 | Fails | Lc -17.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F8
oklch(97.1% 0.006 317.8)
-
Step 100
100
#EEE7EF
oklch(93.6% 0.013 321.9)
-
Step 200
200
#E1D4E3
oklch(88.5% 0.025 321.7)
-
Step 300
300
#CFB8D1
oklch(81% 0.043 323.5)
-
Step 400
400
#B692BA
oklch(70.6% 0.07 323)
-
Step 500
500
#A477A9
oklch(63.1% 0.089 323.2)
-
Step 600
600
#8F5F94
oklch(55.6% 0.097 323.5)
-
Step 700
700 (this color)
#744979
oklch(47.3% 0.091 323.2)
-
Step 800
800
#634067
oklch(42.7% 0.076 323.2)
-
Step 900
900
#513754
oklch(37.8% 0.059 323.1)
-
Step 950
950
#2F2031
oklch(26.9% 0.037 322.5)
#744979 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #44557B | 0.082 |
| Deuteranopia (no green cones) | #4F5A77 | 0.074 |
| Tritanopia (no blue cones) | #764E5B | 0.055 |
| Achromatopsia (no color) | #585858 | 0.092 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744979
#744979
oklch(47.3% 0.091 323.2)
- #3A6938
#3A6938
oklch(47.4% 0.092 143.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744979, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.045
- Dull Purple #84597E ΔE 0.054
- Muted Purple #805B87 ΔE 0.055
- Dark Mauve #874C62 ΔE 0.055
- Dusky Purple #895B7B ΔE 0.065
- Dusty Grape #545775 ΔE 0.065
- Dusty Purple #825F87 ΔE 0.066
- Dusk #4E5481 ΔE 0.067
Use #744979 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.