#7448A3

Closest named color: Rebecca Purple (#663399). oklch(49.5% 0.144 303.9), rgb(116, 72, 163).

Aa

White text reads best on this color (6.56:1).

About this color

#7448A3 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.144 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.057 away. White text reads best on it, at 6.56:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.144)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text3.19:1
White text6.56:1

Values

HEX#7448A3
RGBrgb(116, 72, 163)
HSLhsl(269, 39%, 46%)
OKLCHoklch(49.5% 0.144 303.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7448A3 6.56:1 AA Lc -87.3 Fine for body text
Black text on #7448A3 3.19:1 AA large text Lc 21.9 Dividers and decoration only
#7448A3 text on white 6.56:1 AA Lc 82.2 Fine for body text
#7448A3 text on black 3.19:1 AA large text Lc -19.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE7F5

    oklch(93.7% 0.02 305.3)

  3. Step 200

    200

    #DED3EF

    oklch(88.4% 0.04 303.4)

  4. Step 300

    300

    #CAB6E6

    oklch(80.9% 0.07 303.8)

  5. Step 400

    400

    #B08FD9

    oklch(70.8% 0.111 304.2)

  6. Step 500

    500

    #9C71CF

    oklch(63.1% 0.143 303.7)

  7. Step 600

    600

    #8757BC

    oklch(55.5% 0.156 303.7)

  8. Step 700

    700 (this color)

    #7448A3

    oklch(49.5% 0.144 303.9)

  9. Step 800

    800

    #5D3B83

    oklch(42.7% 0.119 303.6)

  10. Step 900

    900

    #4C3369

    oklch(37.6% 0.093 303.6)

  11. Step 950

    950

    #2D1E3E

    oklch(27% 0.06 304.3)

Export this scale for Tailwind in the Tailwind colors tool

#7448A3 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#265CA60.111
Deuteranopia (no green cones)#365DA10.100
Tritanopia (no blue cones)#6C596E0.107
Achromatopsia (no color)#5D5D5D0.145

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7448A3

    #7448A3

    oklch(49.5% 0.144 303.9)

  • #546C00

    #546C00

    oklch(49.4% 0.122 123.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7448A3

    #7448A3

    oklch(49.5% 0.144 303.9)

  • #4A57B2

    #4A57B2

    oklch(49.5% 0.144 273.8)

  • #903C83

    #903C83

    oklch(49.5% 0.144 333.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7448A3

    #7448A3

    oklch(49.5% 0.144 303.9)

  • #756000

    #756000

    oklch(49.5% 0.102 94)

  • #00753F

    #00753F

    oklch(49.4% 0.124 154.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7448A3

    #7448A3

    oklch(49.5% 0.144 303.9)

  • #8D5100

    #8D5100

    oklch(49.4% 0.112 63.5)

  • #007267

    #007267

    oklch(49.6% 0.088 183.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7448A3

    #7448A3

    oklch(49.5% 0.144 303.9)

  • #A33A23

    #A33A23

    oklch(49.4% 0.144 33.9)

  • #546C00

    #546C00

    oklch(49.4% 0.122 123.5)

  • #006E80

    #006E80

    oklch(49.5% 0.087 214.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7448A3, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7448A3 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.