#744891
Closest named color: Light Eggplant (#894585). oklch(48.4% 0.122 310.4), rgb(116, 72, 145).
Aa
White text reads best on this color (6.82:1).
About this color
#744891 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.122 and its hue 310°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 6.82:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.122) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.07:1 |
| White text | 6.82:1 |
Values
| HEX | #744891 |
| RGB | rgb(116, 72, 145) |
| HSL | hsl(276, 34%, 43%) |
| OKLCH | oklch(48.4% 0.122 310.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744891 | 6.82:1 | AA | Lc -88.3 | Fine for body text |
| Black text on #744891 | 3.07:1 | AA large text | Lc 20.7 | Dividers and decoration only |
| #744891 text on white | 6.82:1 | AA | Lc 83.3 | Fine for body text |
| #744891 text on black | 3.07:1 | AA large text | Lc -18.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F9
oklch(97.1% 0.007 312.3)
-
Step 100
100
#EDE7F3
oklch(93.6% 0.017 308.3)
-
Step 200
200
#E0D4EA
oklch(88.6% 0.032 309.9)
-
Step 300
300
#CDB7DD
oklch(81% 0.058 311)
-
Step 400
400
#B390CC
oklch(70.7% 0.094 310.6)
-
Step 500
500
#A073BF
oklch(63% 0.121 310.5)
-
Step 600
600
#8B5BAC
oklch(55.7% 0.131 310.1)
-
Step 700
700 (this color)
#744891
oklch(48.4% 0.122 310.4)
-
Step 800
800
#603D77
oklch(42.6% 0.1 310.6)
-
Step 900
900
#4F3560
oklch(37.8% 0.078 311)
-
Step 950
950
#2E1F38
oklch(27% 0.049 310.9)
#744891 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #365994 | 0.099 |
| Deuteranopia (no green cones) | #435C8F | 0.089 |
| Tritanopia (no blue cones) | #715466 | 0.085 |
| Achromatopsia (no color) | #5B5B5B | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744891
#744891
oklch(48.4% 0.122 310.4)
- #466C12
#466C12
oklch(48.5% 0.122 130.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744891, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.044
- Rebecca Purple #663399 ΔE 0.061
- Muted Purple #805B87 ΔE 0.062
- Twilight #4E518B ΔE 0.067
- Dull Purple #84597E ΔE 0.069
- Dusty Purple #825F87 ΔE 0.073
- Warm Purple #952E8F ΔE 0.076
- Dusk #4E5481 ΔE 0.076
Use #744891 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.