#744352
Closest named color: Brownish Purple (#76424E). oklch(44.6% 0.07 0.6), rgb(116, 67, 82).
Aa
White text reads best on this color (7.87:1).
About this color
#744352 is a dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.070 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.007 away. White text reads best on it, at 7.87:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | moderately saturated (0.070) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.66:1 |
| White text | 7.87:1 |
Values
| HEX | #744352 |
| RGB | rgb(116, 67, 82) |
| HSL | hsl(342, 27%, 36%) |
| OKLCH | oklch(44.6% 0.07 0.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744352 | 7.87:1 | AAA | Lc -91.9 | Preferred for body text |
| Black text on #744352 | 2.66:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #744352 text on white | 7.87:1 | AAA | Lc 87.1 | Fine for body text |
| #744352 text on black | 2.66:1 | Fails | Lc -15.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F1E7E9
oklch(93.6% 0.011 3.5)
-
Step 200
200
#E7D3D8
oklch(88.5% 0.023 0.6)
-
Step 300
300
#D8B6BF
oklch(80.8% 0.041 0.3)
-
Step 400
400
#C4909E
oklch(70.7% 0.065 1.2)
-
Step 500
500
#B47487
oklch(63.2% 0.084 0.5)
-
Step 600
600
#9F5C70
oklch(55.7% 0.091 1.3)
-
Step 700
700
#884B5E
oklch(49.1% 0.085 0.8)
-
Step 800
800 (this color)
#744352
oklch(44.6% 0.07 0.6)
-
Step 900
900
#5A3540
oklch(37.8% 0.055 0.9)
-
Step 950
950
#351F25
oklch(27% 0.035 2)
#744352 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4A4C52 | 0.077 |
| Deuteranopia (no green cones) | #565551 | 0.071 |
| Tritanopia (no blue cones) | #7C4048 | 0.021 |
| Achromatopsia (no color) | #525252 | 0.071 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744352
#744352
oklch(44.6% 0.07 0.6)
- #1B6156
#1B6156
oklch(44.7% 0.07 180.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744352, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.007
- Purple Brown #673A3F ΔE 0.044
- Dark Mauve #874C62 ΔE 0.049
- Dusty Grape #545775 ΔE 0.081
- Red Brown #8B2E16 ΔE 0.084
- Dull Purple #84597E ΔE 0.086
- Milk Chocolate #7F4E1E ΔE 0.087
- Saddle Brown #8B4513 ΔE 0.090
Use #744352 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.