#744346
Closest named color: Brownish Purple (#76424E). oklch(44.2% 0.068 16.3), rgb(116, 67, 70).
Aa
White text reads best on this color (7.97:1).
About this color
#744346 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.068 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.014 away. White text reads best on it, at 7.97:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.068) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.63:1 |
| White text | 7.97:1 |
Values
| HEX | #744346 |
| RGB | rgb(116, 67, 70) |
| HSL | hsl(356, 27%, 36%) |
| OKLCH | oklch(44.2% 0.068 16.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744346 | 7.97:1 | AAA | Lc -92.1 | Preferred for body text |
| Black text on #744346 | 2.63:1 | Fails | Lc 16.6 | Dividers and decoration only |
| #744346 text on white | 7.97:1 | AAA | Lc 87.4 | Fine for body text |
| #744346 text on black | 2.63:1 | Fails | Lc -14.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F4
oklch(97.1% 0.005 17.2)
-
Step 100
100
#F1E7E7
oklch(93.6% 0.011 17.4)
-
Step 200
200
#E7D4D4
oklch(88.5% 0.021 17.6)
-
Step 300
300
#D9B7B8
oklch(80.9% 0.039 16)
-
Step 400
400
#C59193
oklch(70.7% 0.063 16.2)
-
Step 500
500
#B57578
oklch(63% 0.081 16.6)
-
Step 600
600
#A05D61
oklch(55.5% 0.088 16.5)
-
Step 700
700
#894C50
oklch(49% 0.083 16.4)
-
Step 800
800 (this color)
#744346
oklch(44.2% 0.068 16.3)
-
Step 900
900
#5A3638
oklch(37.7% 0.052 16.2)
-
Step 950
950
#352021
oklch(27.1% 0.033 16.3)
#744346 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4B46 | 0.074 |
| Deuteranopia (no green cones) | #585445 | 0.068 |
| Tritanopia (no blue cones) | #7D3E44 | 0.020 |
| Achromatopsia (no color) | #515151 | 0.068 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744346
#744346
oklch(44.2% 0.068 16.3)
- #165F60
#165F60
oklch(44.4% 0.068 196.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744346, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.014
- Purple Brown #673A3F ΔE 0.037
- Dark Mauve #874C62 ΔE 0.059
- Milk Chocolate #7F4E1E ΔE 0.071
- Red Brown #8B2E16 ΔE 0.071
- Saddle Brown #8B4513 ΔE 0.074
- Rust Brown #8B3103 ΔE 0.076
- Chestnut #742802 ΔE 0.083
Use #744346 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.