#744334
Closest named color: Brownish Purple (#76424E). oklch(43.8% 0.072 37.8), rgb(116, 67, 52).
Aa
White text reads best on this color (8.09:1).
About this color
#744334 is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.072 and its hue 38°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.041 away. White text reads best on it, at 8.09:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.072) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.59:1 |
| White text | 8.09:1 |
Values
| HEX | #744334 |
| RGB | rgb(116, 67, 52) |
| HSL | hsl(14, 38%, 33%) |
| OKLCH | oklch(43.8% 0.072 37.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744334 | 8.09:1 | AAA | Lc -92.5 | Preferred for body text |
| Black text on #744334 | 2.59:1 | Fails | Lc 16.2 | Dividers and decoration only |
| #744334 text on white | 8.09:1 | AAA | Lc 87.8 | Fine for body text |
| #744334 text on black | 2.59:1 | Fails | Lc -14.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F2E7E4
oklch(93.6% 0.013 35.7)
-
Step 200
200
#E8D4CE
oklch(88.5% 0.024 37.4)
-
Step 300
300
#DAB8AD
oklch(80.9% 0.042 38.7)
-
Step 400
400
#C79282
oklch(70.7% 0.069 37.5)
-
Step 500
500
#B77763
oklch(63.1% 0.086 38.1)
-
Step 600
600
#A25F4A
oklch(55.6% 0.094 38.2)
-
Step 700
700
#8B4E3B
oklch(49.2% 0.088 38.1)
-
Step 800
800 (this color)
#744334
oklch(43.8% 0.072 37.8)
-
Step 900
900
#5B372B
oklch(37.7% 0.056 39.2)
-
Step 950
950
#36201A
oklch(27% 0.036 36)
#744334 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F4933 | 0.069 |
| Deuteranopia (no green cones) | #5B5433 | 0.064 |
| Tritanopia (no blue cones) | #7E3B3F | 0.035 |
| Achromatopsia (no color) | #505050 | 0.073 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744334
#744334
oklch(43.8% 0.072 37.8)
- #125B6C
#125B6C
oklch(43.7% 0.072 217.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744334, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.041
- Purple Brown #673A3F ΔE 0.045
- Milk Chocolate #7F4E1E ΔE 0.050
- Saddle Brown #8B4513 ΔE 0.056
- Red Brown #8B2E16 ΔE 0.059
- Rust Brown #8B3103 ΔE 0.060
- Mud Brown #60460F ΔE 0.061
- Medium Brown #7F5112 ΔE 0.063
Use #744334 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.