#744279
Closest named color: Light Eggplant (#894585). oklch(46.1% 0.104 323.7), rgb(116, 66, 121).
Aa
White text reads best on this color (7.50:1).
About this color
#744279 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.104 and its hue 324°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.045 away. White text reads best on it, at 7.50:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.104) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.79:1 |
| White text | 7.50:1 |
Values
| HEX | #744279 |
| RGB | rgb(116, 66, 121) |
| HSL | hsl(295, 29%, 37%) |
| OKLCH | oklch(46.1% 0.104 323.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744279 | 7.50:1 | AAA | Lc -90.7 | Preferred for body text |
| Black text on #744279 | 2.79:1 | Fails | Lc 18.2 | Dividers and decoration only |
| #744279 text on white | 7.50:1 | AAA | Lc 85.8 | Fine for body text |
| #744279 text on black | 2.79:1 | Fails | Lc -16.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F8
oklch(97.1% 0.007 325.6)
-
Step 100
100
#EFE7EF
oklch(93.7% 0.014 325.7)
-
Step 200
200
#E3D3E4
oklch(88.5% 0.029 324)
-
Step 300
300
#D1B6D3
oklch(80.8% 0.05 323.9)
-
Step 400
400
#BA90BE
oklch(70.8% 0.081 323.5)
-
Step 500
500
#A873AD
oklch(63% 0.104 323.7)
-
Step 600
600
#935B98
oklch(55.6% 0.112 324)
-
Step 700
700 (this color)
#744279
oklch(46.1% 0.104 323.7)
-
Step 800
800
#663D6A
oklch(42.7% 0.088 323.8)
-
Step 900
900
#533556
oklch(37.8% 0.067 323.6)
-
Step 950
950
#311F32
oklch(27% 0.043 324.9)
#744279 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C517B | 0.096 |
| Deuteranopia (no green cones) | #495777 | 0.088 |
| Tritanopia (no blue cones) | #764858 | 0.062 |
| Achromatopsia (no color) | #555555 | 0.105 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744279
#744279
oklch(46.1% 0.104 323.7)
- #2F672F
#2F672F
oklch(46.1% 0.105 143.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744279, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.045
- Dark Mauve #874C62 ΔE 0.066
- Dull Purple #84597E ΔE 0.069
- Muted Purple #805B87 ΔE 0.070
- Brownish Purple #76424E ΔE 0.071
- Twilight #4E518B ΔE 0.075
- Rebecca Purple #663399 ΔE 0.075
- Dusk #4E5481 ΔE 0.076
Use #744279 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.