#744277
Closest named color: Light Eggplant (#894585). oklch(46% 0.102 325), rgb(116, 66, 119).
Aa
White text reads best on this color (7.53:1).
About this color
#744277 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.102 and its hue 325°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.046 away. White text reads best on it, at 7.53:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.102) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.78:1 |
| White text | 7.53:1 |
Values
| HEX | #744277 |
| RGB | rgb(116, 66, 119) |
| HSL | hsl(297, 29%, 36%) |
| OKLCH | oklch(46% 0.102 325) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744277 | 7.53:1 | AAA | Lc -90.8 | Preferred for body text |
| Black text on #744277 | 2.78:1 | Fails | Lc 18.1 | Dividers and decoration only |
| #744277 text on white | 7.53:1 | AAA | Lc 85.9 | Fine for body text |
| #744277 text on black | 2.78:1 | Fails | Lc -16.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F8
oklch(97.1% 0.007 325.6)
-
Step 100
100
#EFE7EF
oklch(93.7% 0.014 325.7)
-
Step 200
200
#E3D3E3
oklch(88.5% 0.028 325.8)
-
Step 300
300
#D2B6D2
oklch(80.9% 0.05 326)
-
Step 400
400
#BA90BC
oklch(70.7% 0.079 324.9)
-
Step 500
500
#A874AB
oklch(63.1% 0.1 324.8)
-
Step 600
600
#935B97
oklch(55.5% 0.111 324.6)
-
Step 700
700 (this color)
#744277
oklch(46% 0.102 325)
-
Step 800
800
#663E68
oklch(42.7% 0.083 325.2)
-
Step 900
900
#533555
oklch(37.7% 0.066 324.6)
-
Step 950
950
#311F32
oklch(27% 0.043 324.9)
#744277 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D5079 | 0.095 |
| Deuteranopia (no green cones) | #4A5775 | 0.087 |
| Tritanopia (no blue cones) | #764857 | 0.060 |
| Achromatopsia (no color) | #545454 | 0.103 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744277
#744277
oklch(46% 0.102 325)
- #2E6632
#2E6632
oklch(45.9% 0.101 145.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744277, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.046
- Dark Mauve #874C62 ΔE 0.063
- Brownish Purple #76424E ΔE 0.068
- Dull Purple #84597E ΔE 0.069
- Muted Purple #805B87 ΔE 0.070
- Twilight #4E518B ΔE 0.076
- Dusk #4E5481 ΔE 0.076
- Dusty Grape #545775 ΔE 0.076
Use #744277 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.