#744249

Closest named color: Brownish Purple (#76424E). oklch(44.1% 0.07 11.3), rgb(116, 66, 73).

Aa

White text reads best on this color (8.02:1).

About this color

#744249 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.070 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.009 away. White text reads best on it, at 8.02:1.

Hue familyReds
Lightnessdark (44%)
Chromamuted (0.070)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.61:1
White text8.02:1

Values

HEX#744249
RGBrgb(116, 66, 73)
HSLhsl(352, 27%, 36%)
OKLCHoklch(44.1% 0.07 11.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #744249 8.02:1 AAA Lc -92.3 Preferred for body text
Black text on #744249 2.61:1 Fails Lc 16.4 Dividers and decoration only
#744249 text on white 8.02:1 AAA Lc 87.6 Fine for body text
#744249 text on black 2.61:1 Fails Lc -14.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F4

    oklch(97.1% 0.005 17.2)

  2. Step 100

    100

    #F2E7E8

    oklch(93.7% 0.012 11)

  3. Step 200

    200

    #E8D3D5

    oklch(88.5% 0.023 11)

  4. Step 300

    300

    #D9B6BA

    oklch(80.8% 0.041 10.3)

  5. Step 400

    400

    #C69096

    oklch(70.7% 0.066 11.5)

  6. Step 500

    500

    #B6747D

    oklch(63.1% 0.084 10.9)

  7. Step 600

    600

    #A15C66

    oklch(55.6% 0.091 11.1)

  8. Step 700

    700

    #894B54

    oklch(49% 0.084 11.4)

  9. Step 800

    800 (this color)

    #744249

    oklch(44.1% 0.07 11.3)

  10. Step 900

    900

    #5B353A

    oklch(37.7% 0.055 11.5)

  11. Step 950

    950

    #351F22

    oklch(26.9% 0.035 10.7)

Export this scale for Tailwind in the Tailwind colors tool

#744249 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B4B490.076
Deuteranopia (no green cones)#5754480.071
Tritanopia (no blue cones)#7C3D450.018
Achromatopsia (no color)#5050500.070

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #744249

    #744249

    oklch(44.1% 0.07 11.3)

  • #135F5C

    #135F5C

    oklch(44.1% 0.07 190.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #744249

    #744249

    oklch(44.1% 0.07 11.3)

  • #6D435E

    #6D435E

    oklch(44.1% 0.07 341.4)

  • #734534

    #734534

    oklch(44% 0.069 41)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #744249

    #744249

    oklch(44.1% 0.07 11.3)

  • #2B5F46

    #2B5F46

    oklch(44.2% 0.07 160.6)

  • #1B5B6E

    #1B5B6E

    oklch(44% 0.07 221.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #744249

    #744249

    oklch(44.1% 0.07 11.3)

  • #455B31

    #455B31

    oklch(44.2% 0.07 131.3)

  • #355578

    #355578

    oklch(44.1% 0.069 251.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #744249

    #744249

    oklch(44.1% 0.07 11.3)

  • #5B5422

    #5B5422

    oklch(44.1% 0.07 101.4)

  • #135F5C

    #135F5C

    oklch(44.1% 0.07 190.9)

  • #4C4E79

    #4C4E79

    oklch(44.1% 0.07 281.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744249, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #744249 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.