#74406B

Closest named color: Brownish Purple (#76424E). oklch(45.1% 0.094 333.7), rgb(116, 64, 107).

Aa

White text reads best on this color (7.81:1).

About this color

#74406B is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.094 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.050 away. White text reads best on it, at 7.81:1.

Hue familyPurples
Lightnessmedium-dark (45%)
Chromamoderately saturated (0.094)
Temperaturein between
Nearest nameBrownish Purple (#76424E)
Black text2.68:1
White text7.81:1

Values

HEX#74406B
RGBrgb(116, 64, 107)
HSLhsl(310, 29%, 35%)
OKLCHoklch(45.1% 0.094 333.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #74406B 7.81:1 AAA Lc -91.6 Preferred for body text
Black text on #74406B 2.68:1 Fails Lc 17.1 Dividers and decoration only
#74406B text on white 7.81:1 AAA Lc 86.9 Fine for body text
#74406B text on black 2.68:1 Fails Lc -15.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F7

    oklch(97.2% 0.007 340.4)

  2. Step 100

    100

    #F1E6EE

    oklch(93.6% 0.016 335.1)

  3. Step 200

    200

    #E6D2E2

    oklch(88.5% 0.031 332.5)

  4. Step 300

    300

    #D7B4D0

    oklch(80.9% 0.055 333)

  5. Step 400

    400

    #C28CB8

    oklch(70.7% 0.088 333.1)

  6. Step 500

    500

    #B26FA6

    oklch(63.2% 0.112 333.6)

  7. Step 600

    600

    #9D5691

    oklch(55.7% 0.121 333.6)

  8. Step 700

    700

    #86467B

    oklch(49.2% 0.112 333.9)

  9. Step 800

    800 (this color)

    #74406B

    oklch(45.1% 0.094 333.7)

  10. Step 900

    900

    #593252

    oklch(37.8% 0.073 333.8)

  11. Step 950

    950

    #341D30

    oklch(26.9% 0.048 333.3)

Export this scale for Tailwind in the Tailwind colors tool

#74406B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3F4D6D0.094
Deuteranopia (no green cones)#4D55690.086
Tritanopia (no blue cones)#7843500.049
Achromatopsia (no color)#5252520.094

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #74406B

    #74406B

    oklch(45.1% 0.094 333.7)

  • #22643C

    #22643C

    oklch(45% 0.094 153.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #74406B

    #74406B

    oklch(45.1% 0.094 333.7)

  • #614780

    #614780

    oklch(45.1% 0.095 303.9)

  • #7F3D50

    #7F3D50

    oklch(45% 0.093 3.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #74406B

    #74406B

    oklch(45.1% 0.094 333.7)

  • #4B5E1B

    #4B5E1B

    oklch(45.1% 0.094 123.8)

  • #00645A

    #00645A

    oklch(45.2% 0.08 183.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #74406B

    #74406B

    oklch(45.1% 0.094 333.7)

  • #675400

    #675400

    oklch(45.2% 0.093 93.7)

  • #006070

    #006070

    oklch(45% 0.079 214.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #74406B

    #74406B

    oklch(45.1% 0.094 333.7)

  • #794811

    #794811

    oklch(45% 0.094 63.1)

  • #22643C

    #22643C

    oklch(45% 0.094 153.5)

  • #1D5A85

    #1D5A85

    oklch(45% 0.093 243.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74406B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #74406B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.