#744027
Closest named color: Milk Chocolate (#7F4E1E). oklch(43% 0.082 45.6), rgb(116, 64, 39).
Aa
White text reads best on this color (8.38:1).
About this color
#744027 is a dark, moderately saturated brown. In OKLCH its lightness is 43%, its chroma 0.082 and its hue 46°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.049 away. White text reads best on it, at 8.38:1.
| Hue family | Browns |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.082) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.50:1 |
| White text | 8.38:1 |
Values
| HEX | #744027 |
| RGB | rgb(116, 64, 39) |
| HSL | hsl(19, 50%, 30%) |
| OKLCH | oklch(43% 0.082 45.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744027 | 8.38:1 | AAA | Lc -93.2 | Preferred for body text |
| Black text on #744027 | 2.50:1 | Fails | Lc 15.4 | Dividers and decoration only |
| #744027 text on white | 8.38:1 | AAA | Lc 88.6 | Fine for body text |
| #744027 text on black | 2.50:1 | Fails | Lc -13.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F2
oklch(97% 0.006 43.3)
-
Step 100
100
#F2E7E2
oklch(93.5% 0.014 46.2)
-
Step 200
200
#E9D4CB
oklch(88.5% 0.027 44.7)
-
Step 300
300
#DCB8A7
oklch(81% 0.048 46.7)
-
Step 400
400
#C99279
oklch(70.7% 0.076 45.4)
-
Step 500
500
#BA7656
oklch(63.1% 0.097 45.7)
-
Step 600
600
#A65E3B
oklch(55.7% 0.106 45.8)
-
Step 700
700
#8E4D2D
oklch(49.2% 0.099 45.8)
-
Step 800
800 (this color)
#744027
oklch(43% 0.082 45.6)
-
Step 900
900
#5D3624
oklch(37.6% 0.063 45.1)
-
Step 950
950
#372015
oklch(27% 0.041 46.1)
#744027 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E4725 | 0.073 |
| Deuteranopia (no green cones) | #5B5226 | 0.067 |
| Tritanopia (no blue cones) | #7F363A | 0.046 |
| Achromatopsia (no color) | #4E4E4E | 0.082 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744027
#744027
oklch(43% 0.082 45.6)
- #015872
#015872
oklch(42.9% 0.082 226.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744027, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.049
- Purple Brown #673A3F ΔE 0.050
- Saddle Brown #8B4513 ΔE 0.052
- Rust Brown #8B3103 ΔE 0.052
- Mud Brown #60460F ΔE 0.052
- Red Brown #8B2E16 ΔE 0.054
- Chestnut #742802 ΔE 0.056
- Brownish Purple #76424E ΔE 0.056
Use #744027 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.